Insights

Premium Brand Acceleration Daraz is expanding premium brand experiences through DarazMall including the Apple Flagship Store. This creates an opportunity to pitch partnerships with global brands on exclusive launches, enhanced marketing services, and streamlined logistics and payments that support premium SKUs across South Asia.

Fintech and Payments Daraz has partnerships with UnionPay and integrates with Tiggapp, signaling openness to payment innovation and seller tooling. There is a sales opportunity to offer localized payment rails, merchant cash flows, BNPL, and cross-border settlement optimizations to expand shopper appeal and merchant profitability.

Regional Scale With operations across five South Asian markets and a large workforce, Daraz seeks to deepen its seller ecosystem and localization. Propose solutions for seller onboarding, AI driven merchandising, logistics optimization, and analytics to boost conversion and seller revenue.

Seasonal Campaigns Daraz runs large scale promotions such as mid year sales and mega brand events. There is opportunity to provide marketing tech, influencer campaigns, dynamic pricing, inventory forecasting, and analytics to maximize campaign ROI for brands and sellers.

Leadership and Alliances A leadership change with the appointment of a new Managing Director signals a growth focus. Propose enterprise level partnerships around regional logistics, technology integration, and sustainability programs that align with Daraz growth strategy and cross border expansion.

Daraz Tech Stack

Daraz uses 8 technology products and services including SAP SuccessFactors, SAP, Microsoft PowerPoint, and more. Explore Daraz's tech stack below.

  • SAP SuccessFactors
    Applicant Tracking Systems
  • SAP
    Customer Relationship Management
  • Microsoft PowerPoint
    Editors
  • Microsoft Excel
    Editors
  • JSON-LD
    Javascript Frameworks
  • Cisco
    Network Hardware
  • Microsoft Azure
    Platform As A Service
  • Microsoft Project
    Project Management

Media & News

Daraz's Email Address Formats

Daraz uses at least 1 format(s):
Daraz Email FormatsExamplePercentage
First.Last@daraz.comJohn.Doe@daraz.com
88%
Last.First@daraz.comDoe.John@daraz.com
5%
First.Middle@daraz.comJohn.Michael@daraz.com
6%
First.MiddleLast@daraz.comJohn.MichaelDoe@daraz.com
1%

Frequently Asked Questions

Where is Daraz's headquarters located?

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Daraz's main headquarters is located at Karachi, Sindh 75500 Pakistan. The company has employees across 6 continents, including AsiaNorth AmericaEurope.

What is Daraz's official website and social media links?

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Daraz's official website is daraz.com and has social profiles on LinkedInCrunchbase.

What is Daraz's NAICS code?

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Daraz's NAICS code is 5112 - Software Publishers.

How many employees does Daraz have currently?

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As of May 2026, Daraz has approximately 13K employees across 6 continents, including AsiaNorth AmericaEurope. Key team members include Chief Executive Officer: M. U.Cpo: G. D.Coo & Cco - Daraz Group: A. T.. Explore Daraz's employee directory with LeadIQ.

What industry does Daraz belong to?

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Daraz operates in the Software Development industry.

What technology does Daraz use?

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Daraz's tech stack includes SAP SuccessFactorsSAPMicrosoft PowerPointMicrosoft ExcelJSON-LDCiscoMicrosoft AzureMicrosoft Project.

What is Daraz's email format?

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Daraz's email format typically follows the pattern of First.Last@daraz.com. Find more Daraz email formats with LeadIQ.

How much funding has Daraz raised to date?

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As of May 2026, Daraz has raised $56M in funding. The last funding round occurred on Sep 22, 2015 for $56M.

When was Daraz founded?

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Daraz was founded in 2015.

Daraz

Software DevelopmentSindh, Pakistan10001+ Employees

Daraz is a Karachi, Sindh, Pakistan-based e-commerce platform and marketplace technology provider founded in 2015. It is the leading e-commerce platform in South Asia, with operations in Pakistan, Bangladesh, Sri Lanka, Nepal, and Myanmar. The company maintains an integrated infrastructure spanning e-commerce, logistics, payments, and financial services to support sellers and consumers. Daraz has invested in technology, logistics, and digital payments and is leveraging AI to enhance platform efficiency. The organization employs over 10,000 people and maintains a website at https://daraz.com.

Section iconCompany Overview

Headquarters
Karachi, Sindh 75500 Pakistan
Website
daraz.com
NAICS Code
5112 - Software Publishers
Founded
2015
Employees
10001+

Section iconFunding & Financials

  • $56M

    Daraz has raised a total of $56M of funding over 1 rounds. Their latest funding round was raised on Sep 22, 2015 in the amount of $56M.

  • $1B$10B

    Daraz's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $56M

    Daraz has raised a total of $56M of funding over 1 rounds. Their latest funding round was raised on Sep 22, 2015 in the amount of $56M.

  • $1B$10B

    Daraz's revenue is estimated to be in the range of $1B$10B

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