Growing Regional Presence With multiple locations in Daphne, Mobile, Tuscaloosa, and Destin, Coastal Outfitters has established a strong regional footprint in Alabama and Florida, indicating opportunities to expand marketing efforts or introduce new products across these markets.
Target Outdoor Enthusiasts Specializing in apparel for fishing, boating, and outdoor lifestyles, the company appeals to a niche segment passionate about coastal and outdoor activities, making it ideal for tailored marketing campaigns and specialized product offerings.
Mid-Scale Revenue Range Generating between $10M to $25M annually with a team of up to 200 employees, Coastal Outfitters is positioned as a well-established regional retailer, suitable for scalable supply chain or logistics partnerships to support growth.
Tech-Driven Marketing Utilizing tools like Google Ads and Google Analytics, along with website security features, suggests an emphasis on digital marketing and online sales channels, presenting opportunities to optimize digital advertising and e-commerce strategies.
Community and Lifestyle Focus The company's emphasis on apparel for coastal and outdoor lifestyles aligns well with brands or services targeting recreation, eco-conscious consumers, or outdoor gear, offering potential for collaborative marketing or product integrations.