Niche Market Focus Tidal New York specializes in American-made flip-flops, presenting an opportunity to market premium, sustainably-produced footwear that appeals to consumers valuing domestic manufacturing and eco-conscious products.
Strong Social Commitment The company's partnerships with organizations like Greyston Foundation and Heroes In Transition highlight its community and social justice engagement, which can be leveraged to connect with socially responsible brands or CSR-focused marketing campaigns.
Growth Potential With revenue estimates ranging from one to ten million dollars and a small team, Tidal New York is likely seeking growth capital or marketing services to expand its brand reach within the sustainable footwear segment.
Digital Presence Utilizing a tech stack that includes Microsoft Advertising and Facebook indicates an active digital marketing strategy, opening opportunities for targeted advertising solutions, analytics, and creative content development.
Sustainability & Values The company's commitment to sustainability and local manufacturing distinguishes it from mass-market brands, suggesting a potential interest in eco-friendly materials, supply chain transparency tools, or branding services that emphasize its values.