Philanthropy opportunities Capitalize on strong philanthropic interest evidenced by recent large donations and ongoing fundraising activity by proposing capital campaigns, exhibit sponsorships, and donor stewardship programs. Leverage existing CRM capabilities (Salesforce and Blackbaud) to create integrated donor journeys, membership upgrades, and targeted sponsorship pitches to foundations and corporate partners.
Analytics and CRM Enhance data-driven fundraising and guest-experience decisions by offering dashboard and reporting services built on Power BI and Azure. Position as a unified data solution that connects AppNexus advertising, Salesforce CRM, and Blackbaud fundraising data for visibility into campaign ROI, visitor engagement, and donor trends.
Guest experience With a new senior VP of guest experience and operations, there is an opportunity to offer guest journey optimization, mobile app enhancements, digital signage, and sponsorship-enabled experiences that improve throughput and satisfaction while creating sponsor exposure and revenue opportunities around exhibits and events.
Marketing partnerships Exploit current content initiatives such as Punta San Juan gallery, Kai video, and the Name A Cockroach program to propose content licensing, sponsored campaigns, and branded educational programs for schools and families. Support these efforts with digital asset management and marketing tech alignment using Adobe Fonts, Microsoft tools, and cloud platforms.
Labor relations support The reported unfair labor practices matter creates a market for HR compliance, employee engagement, and training services. Offer end-to-end solutions including training, policy development, union negotiation support, and employee feedback platforms to improve workforce relations and reduce risk.