Cross Sell Partners Cheryl’s Cookies sits inside the 1-800-Flowers.Com family of brands, offering a natural cross-sell path to gift-related products like flowers, baskets, fruit bouquets, and chocolate. Leverage existing customer cohorts and gifting channels to upsell Cheryl’s cookies through B2B corporate gifting, seasonal bundles, and joint promotions with sister brands.

Wholesale & Private Label There is a potential to sell cookies wholesale to retailers or to run private-label/co-branded lines for corporate gifts, events, or retailers leveraging the manufacturer capabilities and established supply chain. Partner with parent company channels or direct-to-retail deals.

Digital Commerce Tech stack includes Adobe Analytics and a robust e-commerce platform; opportunity to deepen data-driven selling, personalized promotions, and loyalty programs across 1-800-Flowers digital properties; develop subscription gifting options.

Corporate Gifting Growth Recent awards for workplace quality can be used to market to corporate clients looking for reliable gifting and employee appreciation solutions; propose enterprise gifting programs, onboarding automation, and seasonal campaigns.

Geographic & Channel Expansion Currently Ohio-focused retail presence; expand distribution through 1-800-Flowers nationwide channels and online marketplaces; explore partnerships with other retailers and wholesale distributors to broaden reach beyond Ohio.