Small firm opportunity Certeza Group is a near-zero employee organization with revenue under $1M, suggesting a potential need for scalable, affordable information assurance and risk management services that can grow as they expand.

HIPAA specialization Position the firm as a compliant advisor for healthcare-related data protection by highlighting HIPAA compliance services, risk assessments, and governance frameworks tailored to Florida clients.

Security stack fit Leverage their tech stack (WordPress, Joomla, MySQL, Microsoft 365) to offer integrated security hardening, vulnerability management, access controls, and cloud security modernization aligned with small firm budgets.

Growth potential With a lean operation and growth aspirations in a cybersecurity consulting space, present scalable offerings such as managed risk programs, SIEM/IR playbooks, and periodic compliance audits to create recurring revenue.

Competitive positioning Highlight opportunities to differentiate through boutique, client-focused risk advisory, rapid engagement capabilities, and Florida-specific regulatory expertise to compete against large, multi-brand firms.