CDK Roadster Employee Directory
AutomotiveCalifornia, United States51-200 Employees
Roadster offers omnichannel commerce software for car dealerships, enabling consumers to complete vehicle purchases across in-store, online, and mobile channels. The platform covers inventory merchandising, financing and leasing, incentives, trade-ins, service plans, and accessories, with a cohesive interface designed to present deals to customers and support staff. By consolidating these functions, the solution aims to reduce sales costs for dealers while aiming to improve customer satisfaction metrics. The company serves modern automotive retailers seeking to synchronize online and offline car-buying experiences within the motor vehicle manufacturing landscape. It is described as being based in California, listing a San Francisco address, and it was founded in late 2013. The workforce is described as mid-sized, reflecting a company of this scale in the sector.