Insights

Industry leadership CMA is a global hub for category management expertise with a sole focus on setting and certifying industry standards, presenting opportunities to offer training, certification, and enterprise-aligned programs to organizations seeking formal credentialing.

Strategic partnerships History of collaborations with Walmart, Beverage Information Group, Advantage Group, universities, and knowledge networks indicates a receptive ecosystem for co-branded programs, curriculum licensing, and joint thought leadership that can be replicated with other retailers and suppliers.

Technology stack Adoption of cloud and marketing tech (Google Cloud, WordPress, Shopify, ActiveCampaign, Piwik PRO) suggests potential for expanding digital learning platforms, CRM-driven outreach, and data-driven member engagement services to scale globally.

Financial scale Revenue in the multi-hundred million range with modest employee base signals high-margin, scalable programs; opportunity to upsell premium certifications, enterprise memberships, and data insights subscriptions to larger manufacturers and retailers.

Market position As a certification-centric association with a broad scope across category management disciplines, CMA is well positioned to serve as a standard-setting partner for manufacturers and retailers seeking consistency, enabling targeted B2B sales of training, events, and consulting engagements.

Similar companies to Category Management Association

Category Management Association Tech Stack

Category Management Association uses 8 technology products and services including Linkedin Insight Tag, iCIMS, WordPress, and more. Explore Category Management Association's tech stack below.

Media & News

Category Management Association's Email Address Formats

Category Management Association uses at least 3 email formats:
Category Management Association Email FormatsExamplePercentage
First.Last@catman.globalJohn.Doe@catman.global
79%
FLast@catman.globalJDoe@catman.global
17%
LastF@catman.globalDoeJ@catman.global
4%

Frequently Asked Questions

What is Category Management Association's phone number?

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You can contact Category Management Association's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Category Management Association's official website and social media links?

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Category Management Association's official website is www.catman.global and has social profiles on LinkedIn.

How much revenue does Category Management Association generate?

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As of September 2026, Category Management Association's annual revenue is estimated to be $250M - $500M.

What is Category Management Association's SIC code and NAICS code?

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Category Management Association's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified and NAICS code is 31-33 - Manufacturing.

How many employees does Category Management Association have currently?

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As of September 2026, Category Management Association has approximately 35 employees across 4 continents, including North America, Africa and Asia. Key team members include Senior Vice President Certification And Education Cma: D. S., Directora De Conferencias Para Latinoamerica: P. M. and Director Of Sales Marketing: W. S. Explore Category Management Association's employee directory with LeadIQ.

What industry does Category Management Association belong to?

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Category Management Association operates in the Manufacturing industry.

What technology does Category Management Association use?

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Category Management Association's tech stack includes Linkedin Insight Tag, iCIMS, WordPress, Shopify, Google Cloud, ActiveCampaign, Salesloft and Piwik PRO Core.

What is Category Management Association's email format?

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Category Management Association's email format typically follows the pattern of First.Last@catman.global. Find more Category Management Association email formats with LeadIQ.

When was Category Management Association founded?

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Category Management Association was founded in 2005.
Category Management Association logo

Category Management Association

ManufacturingIllinois, United States11-50 Employees

The Category Management Association is a professional body dedicated to advancing standards in category management. It operates as a global community where practitioners connect, exchange best practices, and pursue certification aligned with recognized industry standards. The organization certifies both companies and category management professionals, maintaining an unbiased stance with its primary focus on members. Its scope covers a broad set of strategic tasks, including category management, consumer and shopper insights, in-store execution, merchandising, space management, trade promotion, and pricing.

Based in Chicago, Midwest, CMA functions as a small to mid-sized association within the manufacturing sector and positions itself as a central information resource for the discipline. In October 2025 CMA announced a collaboration with Beverage Information Group to expand category management thought leadership across its platforms.

Section iconCompany Overview

Phone number
SIC Code
7299 - Miscellaneous Personal Services, Not Elsewhere Classified
NAICS Code
31-33 - Manufacturing
Founded
2005
Employees
11-50

Section iconFunding & Financials

  • $250M - $500M

    Category Management Association's revenue is estimated to be in the range of $250M - $500M

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