Industry Scale Target a large, established utilities association focused on safe and reliable drinking water in California and Nevada, presenting solutions tuned to member-facing programs, compliance, and industry standards to drive value for a 5,000+ member base.

Technology Footprint Leverage their current tech stack (Azure, Microsoft 365, iCIMS, analytics tools) to propose integrated digital solutions, cloud-based training, event management, and member engagement platforms that align with their IT investments and modernization goals.

Partnership Momentum Capitalize on history of collaboration with CWEA and interest in certification programs to offer complementary training, credentialing tech, and joint certification events, expanding reach and credibility within the sector.

Revenue Levers With a multi-million-dollar annual revenue range, propose scalable solutions such as audience-specific sponsorships, digital advertising, on-demand content libraries, and premium event platforms to diversify income streams.

Role Clarity Focus on likely decision-makers in member services, events, education, and technology modernization; tailor outreach to program directors and operations leaders responsible for member engagement, training, and certification initiatives.