Bucherer AG Employee Directory
Retail Luxury Goods and JewelryLucerne, Switzerland1001-5000 Employees
Bucherer AG is a Swiss retailer of luxury watches and jewellery, operating in the retail luxury goods and jewelry industry. The company is headquartered in Lucerne, Switzerland, at 27 Langensandstrasse, and it lists a workforce of 1,001 to 5,000 employees. Founded in 1888 by Carl-Friedrich Bucherer and his wife Luise, the business has expanded internationally, with more than 36 stores in Europe and 28 stores in the United States, and it expanded into the U.S. market in 2018 by acquiring Tourneau. The group offers a broad range of luxury watch brands and jewellery, including in-house jewellery design produced in its own atelier, and has had a long-standing Rolex partnership dating back to the 1920s. In August 2023, Bucherer was acquired by Rolex and now operates as an independent company within the Rolex group while maintaining its Lucerne headquarters.