Industry positioning Target medical equipment buyers and healthcare facilities that rely on motion capture and biomechanics for rehab, sports science, and telehealth solutions, leveraging BTS Bioengineering’s long-standing focus on capturing human movement to position as a specialized partner.

Strategic partnerships Explore co-development and integrator opportunities with digital health and telerehabilitation players, following the 2025 Almaviva Brazil partnership to co-create intelligent remote therapy solutions for public and private healthcare, expanding cross-border adoption.

Thought leadership Leverage active participation in conferences and expos (ECSS, Italian Neurological Rehabilitation, Circular Medical Expo) to generate access to academic and clinical decision-makers who influence procurement of motion analysis and rehabilitation hardware and software.

Growth through events Utilize a consistent events cadence to build pipeline with hospitals, clinics, and universities; emphasize opportunities in neurorehabilitation, caregiving, and sports science departments highlighted by recent trade show involvement.

Scale-ready revenue Position BTS as a mid-market player with revenue range of one to several million dollars, targeting mid-sized healthcare systems and research labs that require high-value, specialized motion capture and analytics solutions, while expanding channel partner networks.