Industry Engagement The Brewers Association’s active participation in major events like the World Beer Cup, Great American Beer Festival, and Stockholm Beer & Whisky Festival indicates strong industry presence and influence. This creates opportunities to offer innovative marketing, event sponsorships, and exhibitor services targeted at craft beer professionals and enthusiasts.

Market Growth With over 8,000 U.S. brewery members and a growing community of homebrewers, the association represents a vast and expanding market for brewing equipment, ingredients, packaging solutions, and educational services tailored to this vibrant sector.

Digital Platform Presence The association’s robust online ecosystem, including CraftBeer.com and their digital marketing tools like Google Ads and Akamai, suggests an openness to digital advertising, content partnerships, and e-commerce opportunities to reach craft beer stakeholders.

Innovation Focus Recent updates to the Beer Style Guidelines and the inclusion of new categories for competitions demonstrate the association’s focus on innovation and evolving craft beer trends. This signals opportunities to collaborate on product development, style-specific brewing solutions, and educational content.

Business Development Potential With a revenue range of upwards of $50 million and expanding global engagement, there is potential to develop tailored B2B solutions such as professional training, certification programs, and trade show support aimed at both small and large craft breweries seeking growth and recognition.