Insights

Growth Opportunity BoomBet operates in the gambling sector with a small team and Revenue under one million, indicating a potential need for scalable marketing, CRM automation, and analytics platforms to support customer acquisition and retention as the business expands.

Tech Stack Gaps Current tech usage includes analytics and cloud services but lacks emphasis on advanced marketing automation or loyalty solutions; target opportunities to upsell or integrate CRM, data platforms, and attribution tools to optimize paid channels.

Expansion Readiness As a relatively new brand previously known under a larger sportsbook domain, BoomBet may benefit from partnerships in media buying, affiliate programs, and performance marketing to accelerate brand awareness and user growth.

Competitive Framing With peers ranging from Betfair to FanDuel in a competitive landscape, there is room to position value propositions around cost-effective acquisition, localized engagement, and innovative user experiences to differentiate BoomBet.

Monetization Focus Revenue is under one million, suggesting opportunities to discuss monetization optimization, cross-sell strategies, and risk-informed pricing or promotions that improve average revenue per user while maintaining player protection.

Similar companies to BoomBet

BoomBet Tech Stack

BoomBet uses 8 technology products and services including Facebook Pixel, Amazon Web Services, Microsoft 365, and more. Explore BoomBet's tech stack below.

BoomBet's Email Address Formats

BoomBet uses at least 2 email formats:
BoomBet Email FormatsExamplePercentage
FLast@boombet.com.auJDoe@boombet.com.au
93%
First.Last@boombet.com.auJohn.Doe@boombet.com.au
7%

Frequently Asked Questions

What is BoomBet's official website and social media links?

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BoomBet's official website is boombet.com.au and has social profiles on LinkedIn.

How much revenue does BoomBet generate?

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As of July 2026, BoomBet's annual revenue is estimated to be <$1M.

What is BoomBet's NAICS code?

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BoomBet's NAICS code is 7132 - Gambling Industries.

How many employees does BoomBet have currently?

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As of July 2026, BoomBet has approximately 11 employees across 4 continents, including Oceania, Africa and Asia. Key team members include Chief Operating Officer: C. R., Assistant Manager: A. A. and Architect / Staff Engineer: B. K. Explore BoomBet's employee directory with LeadIQ.

What industry does BoomBet belong to?

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BoomBet operates in the Gambling Facilities and Casinos industry.

What technology does BoomBet use?

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BoomBet's tech stack includes Facebook Pixel, Amazon Web Services, Microsoft 365, RequireJS, Intercom, Microsoft Azure, Hermes and GoDaddy.

What is BoomBet's email format?

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BoomBet's email format typically follows the pattern of FLast@boombet.com.au. Find more BoomBet email formats with LeadIQ.
BoomBet logo

BoomBet

Gambling Facilities and CasinosSouth Australia, Australia11-50 Employees

BoomBet is a gambling facilities and casinos company headquartered in Brighton, South Australia. It positions itself as an online hub for punting, offering a platform that connects users with betting activities and moments of excitement in everyday life, such as sports outcomes or practical wins. Serving a local Australian market, the business targets consumers seeking an engaging, accessible betting experience, and it appears to emphasize a broad appeal beyond traditional sports betting. The company operates with a modestly sized team and aims to provide a straightforward, user-friendly entry point into betting activities, highlighting regular, relatable opportunities for users to engage with rewarding moments. A recent development noted is the brand’s continuity from its previous identity as sportsbetting.com.au, signaling a rebranding while retaining its core focus on betting experiences.

Section iconCompany Overview

NAICS Code
7132 - Gambling Industries
Employees
11-50

Section iconFunding & Financials

  • <$1M

    BoomBet's revenue is estimated to be in the range of <$1M

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