Blue Plate Media Services Employee Directory

Advertising ServicesNew Jersey, United States2-10 Employees

Blue Plate Media Services is a small advertising services firm based in Summit, New Jersey. It provides media strategy, planning, and buying with a focus on families, kids, and related consumer segments, using research to shape media plans and improve return on investment. With decades of experience in television planning and buying, BPMS develops tailored media mixes designed to build awareness and engage targeted audiences across multiple channels.

Its client base spans toys, publishing, electronics, apparel, education, and consumer packaged goods, including firms seeking to penetrate the North American market, and it offers global solutions for LatAm and EMEA markets where direct-to-retail sales occur. The firm emphasizes a data-informed approach and a media mix optimization framework across Digital, Mobile, Gaming, CTV, Linear TV, Retail PPC, Paid Social, SEM, OOH, and Cinema. A recent development is BPMS's 16th Annual Blue Plate Media Lounge at Toy Fair, hosted in December 2025 in collaboration with The Toy Association.

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