Insights

Growth and Expansion B&B HOTELS' recent opening of new locations in Luxembourg, the UK, and Belgium indicates an active expansion strategy in key European markets. This presents opportunities for supply chain partners, technology providers, and local service vendors to engage with the company during their regional growth phases.

Sustainability Focus The company's certification in sustainability through SOCOTEC highlights its commitment to responsible operations, creating potential sales avenues for eco-friendly products, energy management solutions, and CSR-focused partnerships aligned with their responsible hospitality approach.

Technological Adoption Utilizing a tech stack that includes Google Cloud, Microsoft 365, and analytics tools suggests a data-driven approach to business. Supplier opportunities in digital transformation, guest experience enhancement, and operational efficiencies could significantly benefit their ongoing digital initiatives.

Strategic Leadership Appointments Recent hires for key executive roles such as Chief Marketing and CFO indicate a focus on strengthening market positioning and financial management. This environment offers opportunities for consulting, recruitment, and professional development services to support their growth ambitions.

Market Positioning With a focus on affordable and reliable accommodation, coupled with a new long-stay concept, B&B HOTELS targets a diverse segment including business travelers and long-term guests. Partnerships in loyalty programs, travel technology, and ancillary services could be mutually beneficial, tapping into this broad customer base.

B&B HOTELS GROUP Tech Stack

B&B HOTELS GROUP uses 8 technology products and services including Google Data Studio, GitLab CI, Microsoft 365, and more. Explore B&B HOTELS GROUP's tech stack below.

  • Google Data Studio
    Business Intelligence
  • GitLab CI
    Continuous Integration
  • Microsoft 365
    Email
  • Gmail
    Email
  • Google Cloud
    Infrastructure As A Service
  • Linux
    Programming Languages
  • Twenty Sixteen
    Web Platform Extensions
  • Apache
    Web Servers

Media & News

B&B HOTELS GROUP's Email Address Formats

B&B HOTELS GROUP uses at least 2 format(s):
B&B HOTELS GROUP Email FormatsExamplePercentage
First.Last@hotel-bb.comJohn.Doe@hotel-bb.com
84%
First@hotel-bb.comJohn@hotel-bb.com
6%
First_Last@hotel-bb.comJohn_Doe@hotel-bb.com
5%
FiLast@hotel-bb.comJoDoe@hotel-bb.com
2%
First.MiddleLast@hotel-bb.comJohn.MichaelDoe@hotel-bb.com
1%
First.Middle@hotel-bb.comJohn.Michael@hotel-bb.com
1%
Last@hotel-bb.comDoe@hotel-bb.com
1%

Frequently Asked Questions

Where is B&B HOTELS GROUP's headquarters located?

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B&B HOTELS GROUP's main headquarters is located at 29 Boulevard Romain Rolland Paris, Île-de-france France. The company has employees across 5 continents, including EuropeNorth AmericaAfrica.

What is B&B HOTELS GROUP's official website and social media links?

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B&B HOTELS GROUP's official website is bbhotels-group.com and has social profiles on LinkedIn.

What is B&B HOTELS GROUP's NAICS code?

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B&B HOTELS GROUP's NAICS code is 7211 - Traveler Accommodation.

How many employees does B&B HOTELS GROUP have currently?

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As of February 2026, B&B HOTELS GROUP has approximately 2.3K employees across 5 continents, including EuropeNorth AmericaAfrica. Key team members include Chief Executive Officer: A. M.Chief Executive Officer: J. P.Chief Sustainability Officer: S. D.. Explore B&B HOTELS GROUP's employee directory with LeadIQ.

What industry does B&B HOTELS GROUP belong to?

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B&B HOTELS GROUP operates in the Hospitality industry.

What technology does B&B HOTELS GROUP use?

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B&B HOTELS GROUP's tech stack includes Google Data StudioGitLab CIMicrosoft 365GmailGoogle CloudLinuxTwenty SixteenApache.

What is B&B HOTELS GROUP's email format?

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B&B HOTELS GROUP's email format typically follows the pattern of First.Last@hotel-bb.com. Find more B&B HOTELS GROUP email formats with LeadIQ.

When was B&B HOTELS GROUP founded?

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B&B HOTELS GROUP was founded in 1990.

B&B HOTELS GROUP

HospitalityÎle-de-france, France1001-5000 Employees

Founded in Brest in 1990, B&B HOTELS is one of Europe’s leading economy hotel chains.

With over 900 hotels across 19 countries, including Europe, Brazil, and the U.S., the Group has been growing rapidly since 2022 and continues to expand. In 2024, B&B HOTELS launched B&B HOME, a concept redefining long-stay hospitality with a responsible and inclusive approach.

For 35 years, B&B HOTELS has welcomed guests from every walk of life, offering real-life hotels for real people. Guided by its values—empathy, integrity, smart simplicity, inclusion, and entrepreneurship—the Group has scaled with consistency, agility, and impact.

Simple and efficient by design, B&B HOTELS delivers core essentials at a high standard: comfortable rooms, smooth digital experiences, generous local breakfasts, warm welcomes, and practical shared spaces. Focusing on these fundamentals, the Group is the smart and reliable choice for travelers who value what truly matters.

B&B HOTELS places Corporate Social Responsibility at the heart of its strategy. To credibly and transparently meet evolving consumer expectations, the Group is certified in sustainability by the independent organization SOCOTEC.

More information: www.bbhotels.com

Section iconCompany Overview

Headquarters
29 Boulevard Romain Rolland Paris, Île-de-france France
NAICS Code
7211 - Traveler Accommodation
Founded
1990
Employees
1001-5000

Section iconFunding & Financials

  • $1M$10M

    B&B HOTELS GROUP's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    B&B HOTELS GROUP's revenue is estimated to be in the range of $1M$10M

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