Acquisition Momentum BAM Strategy recently became part of Level Interactive through an acquisition, indicating consolidation in the digital marketing space and potential cross-sell opportunities with Level's client base.

Loyalty Focus The company emphasizes turning attention into loyalty and has a track record of loyalty program work with clients like FreshDirect, signaling a strong foothold in loyalty and customer retention initiatives that can be expanded to similar retail and e-commerce brands.

DOOH and Retail Recent DOOH board activations near Walmart locations and partnerships with retail media partners suggest capabilities in out-of-home and in-store synergy, presenting upsell potential to large retail advertisers seeking omnichannel impact.

U.S. Expansion Historical growth in the U.S. market, including establishing a New York office and appointing a U.S. president, points to a strategic growth corridor with opportunities to target mid-market brands seeking performance-driven digital experiences.

Tech Stack Adjacent A tech stack that includes Facebook Ads, The Trade Desk, Marketo, and analytics tools indicates readiness to engage performance and automation-driven campaigns; this opens doors to clients seeking integrated adtech and marketing automation solutions.