AutoAwards Employee Directory

Advertising ServicesNorth Carolina, United States11-50 Employees

AutoAwards is a loyalty marketing company established in 1991 that serves automotive and marine dealerships, with a broader practice across ancillary markets such as recreation, retail, and dining. Based in Monroe, North Carolina, the firm focuses on designing and executing loyalty programs and related marketing solutions intended to enhance customer retention and engagement for dealerships of varying sizes. Its services aim to help dealer groups and original equipment manufacturers build relationships with customers through customized loyalty strategies and rewards programs, as well as through related marketing initiatives introduced over time, including local marketing efforts and digital apps. In addition to its core automotive emphasis, AutoAwards has extended its offerings to create tailored programs for other industries and markets, reflecting a diversified approach within its loyalty marketing niche. A notable development in its history includes acquisition by CentralBDC in 2023, marking a recent strategic change in ownership while the company continues to operate from its North Carolina base.

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