APPROVE Employee Directory
Financial ServicesNorth Carolina, United States51-200 Employees
APPROVE is a B2B SaaS platform in the financial services sector that enables equipment manufacturers and distributors to embed financing throughout an equipment buyer’s journey. By connecting a curated network of lenders with customer financing needs, the platform aims to match applications with suitable lending solutions, supporting a seamless financing flow alongside sales processes. Its service targets business buyers in the equipment sector, addressing the challenge of integrating financing options into quotes and purchasing decisions. The company is based in Wilmington, North Carolina, and operates with a workforce described in general terms as a mid-sized organization within its industry. Recent developments include the launch of FinanceMyQuote.ai, an AI-powered tool designed to embed financing directly into quotes, reflecting an expansion of its product capabilities. APPROVE positions itself within equipment finance facilitation, offering technology-enabled matching to streamline lender-customer interactions during the equipment acquisition process.