Insights

Acquisition Synergy AFCO's 2025 acquisition of Custom Dynamics expands motorcycle lighting and electrical components, creating cross-sell opportunities into AFCO's motorcycle suspension and performance parts and enabling bundled offerings for existing customers and the acquired network.

Cross Brand Bundles AFCO's diversified brands covering shocks, springs, brakes, cooling, exhaust, gauges, scales, tools, and chassis setup enables preconfigured race-ready bundles for racing teams and performance shops, increasing average order value and simplifying procurement.

Midwest Distributor Growth With mid-market revenue and a strong dealer network, AFCO can strengthen its distributor program in the Midwest, leveraging its Indiana base to accelerate access to racing shops and performance retailers.

Sales Channel Expansion A recent sales hire signals growth and an opportunity to deploy outbound SDRs and account-based selling to racing teams, motorcycle distributors, and performance shops, unlocking cross-brand opportunities.

Digital Growth Leveraging Squarespace and analytics to drive inbound leads, AFCO can supplement digital efforts with targeted trade shows and technical content that showcases engineering innovations and success stories across its brands to attract performance customers.

AFCO Performance Group Tech Stack

AFCO Performance Group uses 8 technology products and services including RSS, Squarespace, Microsoft Excel, and more. Explore AFCO Performance Group's tech stack below.

  • RSS
    Content Management System
  • Squarespace
    Content Management System
  • Microsoft Excel
    Editors
  • Microsoft Outlook
    Email
  • Office 365
    Office Suites
  • X-Content-Type-Options
    Web & Portal Technology
  • Google Analytics
    Web Analytics
  • GoDaddy
    Web Hosting

AFCO Performance Group's Email Address Formats

AFCO Performance Group uses at least 2 format(s):
AFCO Performance Group Email FormatsExamplePercentage
FLast@afcoracing.comJDoe@afcoracing.com
68%
First@afcoracing.comJohn@afcoracing.com
21%
First-L@afcoracing.comJohn-D@afcoracing.com
6%
FirstLas@afcoracing.comJohnDoe@afcoracing.com
5%

Frequently Asked Questions

Where is AFCO Performance Group's headquarters located?

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AFCO Performance Group's main headquarters is located at 977 Hyrock Boulevard Boonville, Indiana 47601 United States. The company has employees across 1 continents, including North America.

What is AFCO Performance Group's phone number?

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You can contact AFCO Performance Group's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is AFCO Performance Group's official website and social media links?

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AFCO Performance Group's official website is afcoperformancegroup.com and has social profiles on LinkedIn.

What is AFCO Performance Group's NAICS code?

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AFCO Performance Group's NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does AFCO Performance Group have currently?

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As of May 2026, AFCO Performance Group has approximately 53 employees across 1 continents, including North America. Key team members include Cfo: T. H.Chief Financial Officer: S. R.Business Development Manager: T. L.. Explore AFCO Performance Group's employee directory with LeadIQ.

What industry does AFCO Performance Group belong to?

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AFCO Performance Group operates in the Motor Vehicle Manufacturing industry.

What technology does AFCO Performance Group use?

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AFCO Performance Group's tech stack includes RSSSquarespaceMicrosoft ExcelMicrosoft OutlookOffice 365X-Content-Type-OptionsGoogle AnalyticsGoDaddy.

What is AFCO Performance Group's email format?

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AFCO Performance Group's email format typically follows the pattern of FLast@afcoracing.com. Find more AFCO Performance Group email formats with LeadIQ.

When was AFCO Performance Group founded?

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AFCO Performance Group was founded in 1983.

AFCO Performance Group

Motor Vehicle ManufacturingIndiana, United States51-200 Employees

AFCO Performance Group is a motor vehicle manufacturing company based in Boonville, Indiana, employing 51 to 200 people. It engineers, manufactures, and distributes aftermarket automotive and motorcycle products, including shocks, springs, brakes, cooling components, exhaust products, gauges, scales, specialty tools, chassis setup equipment, and motorcycle suspension products, under brands such as AFCO Racing Products, Dynatech Headers, PRO Shocks, DeWitts Radiators, Longacre Racing Products, and Legend Suspensions. The company emphasizes multi-brand capabilities and racing engineering innovation, supported by more than 35 years of manufacturing experience. Its corporate history includes the acquisition of Longacre around 2018 and Efinitytech on January 1, 2018, and the acquisition of Custom Dynamics LLC on August 1, 2025. More information is available on its website at afcoperformancegroup.com.

Section iconCompany Overview

Headquarters
977 Hyrock Boulevard Boonville, Indiana 47601 United States
Phone number
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
1983
Employees
51-200

Section iconFunding & Financials

  • $50M$100M

    AFCO Performance Group's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    AFCO Performance Group's revenue is estimated to be in the range of $50M$100M

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