Insights

Innovative Wellness Platform YuLife offers a gamified, all-in-one workplace wellness platform that deeply engages employees, with high daily participation rates and reported wellbeing improvements, presenting opportunities to expand integrated health and engagement solutions for corporate clients.

Growth through Partnerships Recent collaborations with organizations like Dai-ichi Life, Connaught Care, and Wellnergy Festival indicate a strong market interest in tailored employee wellbeing and insurance solutions, highlighting potential for strategic alliances and driven sales in the employee benefits sector.

Technological Edge The launch of patented AI technology for hyper-personalized health recommendations offers a compelling technological differentiator, providing an opportunity to upsell advanced risk management services and targeted prevention-based insurance products to insurers and corporate clients.

Focus on Employee Engagement The introduction of new modules like Reward & Recognition demonstrates YuLife’s commitment to enhancing employee engagement and recognition, making it an attractive partner for organizations aiming to improve workplace culture and wellbeing through innovative benefits solutions.

Financial Stability & Market Position With substantial revenue estimates and a solid funding base, YuLife is positioned as a scalable provider in the competitive insurance landscape, offering prospects for business expansion, joint ventures, and customization of bespoke insurance and wellness programs to target segments.

YuLife Tech Stack

YuLife uses 8 technology products and services including Pleo, Grafana, Apache Spark, and more. Explore YuLife's tech stack below.

  • Pleo
    Accounting And Finance
  • Grafana
    Analytics
  • Apache Spark
    Big Data Processing
  • Power BI
    Business Intelligence
  • PostgreSQL
    Database
  • Amazon
    E-commerce
  • Trustpilot
    Online Review Management
  • Microsoft Azure
    Platform As A Service

Media & News

YuLife's Email Address Formats

YuLife uses at least 1 format(s):
YuLife Email FormatsExamplePercentage
First.Last@yulife.comJohn.Doe@yulife.com
48%
First@yulife.comJohn@yulife.com
39%
Last@yulife.comDoe@yulife.com
12%
Fir.Last@yulife.comJoh.Doe@yulife.com
1%

Frequently Asked Questions

Where is YuLife's headquarters located?

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YuLife's main headquarters is located at 12 Mallow Street, London, England EC1Y 8RQ, GB. The company has employees across 5 continents, including EuropeNorth AmericaAfrica.

What is YuLife's official website and social media links?

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YuLife's official website is yulife.com and has social profiles on LinkedInCrunchbase.

What is YuLife's NAICS code?

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YuLife's NAICS code is 524 - Insurance Carriers and Related Activities.

How many employees does YuLife have currently?

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As of October 2025, YuLife has approximately 285 employees across 5 continents, including EuropeNorth AmericaAfrica. Key team members include Chief Marketing Officer: L. B.Chief Revenue Officer (cro): K. B.Chief Financial Officer: S. H.. Explore YuLife's employee directory with LeadIQ.

What industry does YuLife belong to?

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YuLife operates in the Insurance industry.

What technology does YuLife use?

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YuLife's tech stack includes PleoGrafanaApache SparkPower BIPostgreSQLAmazonTrustpilotMicrosoft Azure.

What is YuLife's email format?

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YuLife's email format typically follows the pattern of First.Last@yulife.com. Find more YuLife email formats with LeadIQ.

How much funding has YuLife raised to date?

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As of October 2025, YuLife has raised $78M in funding. The last funding round occurred on Jun 25, 2021 for $70M.

When was YuLife founded?

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YuLife was founded in 2016.

YuLife

InsuranceUnited Kingdom201-500 Employees

Our mission is to inspire people to live their best lives: financially, mentally and physically. 

We do this by delivering financial products that improve lives and reward wellbeing. Our flagship product is group life insurance that inspires healthy business by driving meaningful engagement and impact while solving real business pain as a powerful platform. 

YuLife has fundamentally changed the nature of life insurance, creating an innovative new ‘win-win’ model which benefits individuals, businesses and society.  Our all-in-one platform equips your team with a workplace wellness solution they value and use: staff wellbeing challenges, virtual GP, on-demand mental health, financial protection and rewards.

The highly engaging, game-like YuLife app enables employees to complete everyday wellness activities in order to earn YuCoin, which they can use to buy gifts for themselves, friends or family, or to improve the world through planting trees and donating to charity.  Over a third of YuLife customers engage with the company every single day, compared to once a year for the average insurer, and 87% report an improvement to their wellbeing as a result of having YuLife as their insurer.

“YuLife helps workplaces care for their staff in a way that offers lasting value - a unique approach that places businesses at the forefront of society’s recovery from the wellbeing crisis brought on by the pandemic, while helping employers tailor their engagement offerings to what employees genuinely want and need.” - Sammy Rubin, CEO and Founder of YuLife and former Vitality CEO.

Section iconCompany Overview

Headquarters
12 Mallow Street, London, England EC1Y 8RQ, GB
Website
yulife.com
NAICS Code
524 - Insurance Carriers and Related Activities
Founded
2016
Employees
201-500

Section iconFunding & Financials

  • $78M

    YuLife has raised a total of $78M of funding over 3 rounds. Their latest funding round was raised on Jun 25, 2021 in the amount of $70Mas a Series B.

  • $250M$500M

    YuLife's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $78M

    YuLife has raised a total of $78M of funding over 3 rounds. Their latest funding round was raised on Jun 25, 2021 in the amount of $70Mas a Series B.

  • $250M$500M

    YuLife's revenue is estimated to be in the range of $250M$500M

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