Youvit Employee Directory
ManufacturingJakarta, Indonesia51-200 Employees
Youvit is a Jakarta-based manufacturer of vitamins and supplements that emphasizes accessible formats for everyday health. The company introduced vitamin gummies in Indonesia, a line that helped it become the country’s leading gummy vitamin brand, and it plans to broaden its product range while expanding its omnichannel distribution across Southeast Asia. Its target market is urban millennials across Southeast Asia, with a stated aim to unlock the potential of about 200 million individuals; in Indonesia, roughly 70% of users are female. The broader market context includes rising health consciousness and a shift toward online and direct-to-consumer channels, alongside demand for higher-quality nutraceuticals. Youvit has operated since 2017 and has expanded its regional footprint, including an expansion of offices to Malaysia in 2023 to support growth.