Digital wellness platform Nordic digital wellness platform with a large member base and extensive content library, presenting clear upsell opportunities for premium memberships, additional programs, or corporate wellness packages.

B2B partnerships Recent collaboration with Stretch Care AB indicates openness to white-label or co-branded digital programs and integration of audio/video tools, suggesting potential for enterprise licensing, integrator partnerships, or ROI-driven wellness solutions for workplaces.

Clinical expertise Team of 100 experts including physiotherapists, psychologists, and health coaches enables credible, evidence-backed programs suitable for healthcare partnerships, preventive care programs, and targeted employee well-being initiatives.

Scale and reach Operations across Nordics with 210,000 members and a platform hosting 2500+ videos and live sessions offers a compelling value proposition for corporate pilots, regional expansion deals, or channel partnerships with insurers and providers.

Tech and data Tech stack and digital delivery capabilities (videos, live sessions, marketplace, e-commerce) enable scalable, data-informed upsell through personalized programs, retargeting, and integration with existing HR or health platforms.