Targeted B2B Market Leverage YescomUSA’s established B2B focus serving resorts, event planners, display companies, beauty professionals, and manufacturers to tailor cross-sell and bundle offerings that fit their professional setups and event-based needs.

Growth Opportunity With revenue in the mid-range and a long retail/industrial footprint, pursue expansion through premium display and setup solutions, extended warranties, and after-sales services to increase average order value and repeat business.

E-commerce Enablement Capitalize on the existing shopping and digital presence by optimizing product catalogs, implementing proactive lead capture, and offering volume-based pricing for resellers, event vendors, and beauty professionals.

Product Expansion Explore complementary product lines such as lighting, AV accessories, and mobility conversion kits (e.g., electric bicycle conversions) to cross-sell to current customers and attract new segments in event and resort environments.

Technology & Partnerships Utilize the tech stack to enhance lead generation and CRM workflows (iCIMS, LinkedIn, Facebook pixels) and pursue partnerships with manufacturers and display companies to co-market solutions and scale distribution.