Digital Signage Scale Small to mid-sized advertising services firm with 11-50 employees and a web-based digital signage platform. Potential upsell opportunities include higher‑volume deployments, enterprise-grade management features, and expanded content automation for multiple screens across locations.
IoT and Triggers XOGO supports real-time screen takeover and IoT content triggers via beacons, RFID, facial data, and third-party apps. This creates cross-sell potential with hardware manufacturers, event/retail teams, and integration partners to create interactive, data‑driven signage solutions.
Microsoft Teams Integration Strategic doorway opened by the Microsoft Teams Rooms integration announced in 2024. Opportunity to co-sell with Microsoft ecosystem, target corporate customers migrating to hybrid collaboration spaces, and bundle Teams-ready digital signage for meeting rooms and lobbies.
Global Partnerships Existing partnerships with PosterMyWall, Mitmark, Nexmosphere, and others indicate a channel-friendly GTM. Leverage partner network to accelerate multi‑location deployments, content creation workflows, and hardware bundles for clients in retail, hospitality, and education verticals.
Recent Hardware Launch Introduction of Mini Max with 4K AV1 decoding signals ongoing demand for higher quality signage and streaming efficiency. Sales play includes upsell to current customers upgrading devices, as well as targeting organizations upgrading in markets with high‑definition, scalable digital signage needs.