WPP-Scangroup

Advertising ServicesNairobi, Kenya51-200 Employees

WPP-Scangroup is a Nairobi-based subsidiary of WPP PLC that operates as a creative transformation company within the advertising services field. It uses a multi-agency model across Sub-Saharan Africa to deliver integrated marketing and communications, focusing on connecting brands with African consumers through culture-informed innovation and collaboration. The organization is headquartered in Nairobi and maintains offices in Ghana, Nigeria, Rwanda, South Africa, Tanzania, Uganda and Zambia, with affiliate partners to support Francophone markets, and it lists a workforce of more than 700 people.

The company provides a broad set of capabilities, including technology, e-commerce and data marketing; brand stewardship and communications; customer engagement and experience; media investment management; PR, influence and government practice; shopper marketing; and consumer research, market data and insights. It serves advertisers and brands across Africa, leveraging its regional reach to respond to client needs and deepen connections with consumers. In November 2025, Akua Brayie Owusu-Nartey was appointed Group Chief Executive Officer and CEO of Ogilvy Africa, effective November 17, 2025.

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