Insights

Local reach WJLA-TV is a well-established Washington, DC area ABC affiliate with a large local audience (over 5.7 million weekly viewers), presenting a strong platform for regional advertising campaigns and sponsored content opportunities.

Cross-portfolio The parent company portfolio includes POLITICO and multiple regional stations, suggesting potential for cross-media bundles, content partnerships, and multi-market advertising deals across TV and digital properties.

Digital ecosystem Tech stack includes AWS, Google AdSense, Amazon Advertising, Snowplow, and Adobe Creative Cloud, indicating readiness for programmatic campaigns, data-driven targeting, and integrated creative production services.

Revenue bands Reported revenue of 100M–250M and a sizable local market presence imply opportunities for mid-market advertising packages, sponsorships, and longer-term contract relationships with regional brands.

Sustainability / ethics Recent collaboration with Ellipse Analytics for brand testing and pet welfare-related investigations showcases openness to branded content, sponsored studies, and corporate social responsibility storytelling as sales angles.

Similar companies to WJLA-TV

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WJLA-TV Tech Stack

WJLA-TV uses 8 technology products and services including UserWay, Amazon Advertising, Google AdSense, and more. Explore WJLA-TV's tech stack below.

UserWay
Accessibility
Amazon Advertising
Advertising
Google AdSense
Advertising
Snowplow
Analytics
Adobe Creative Cloud
Audio, Video, Graphics
Amazon Web Services
Cloud Hosting
Microsoft 365
Email
Agentforce
Marketing Performance Measurement

Media & News

Wjla Abc 7 partnered with Ellipse Analytics on Sep 24th '20.
Last week, a Washington, D.C. TV station WJLA partnered with Ellipse Analytics to test several brands of wet dog food for the drug pentobarbital, a common euthanasia drug used to put down pets and zoo animals.
Oct 19, 2020 | manhattandogparks.com

WJLA-TV's Email Address Formats

WJLA-TV uses at least 4 email formats:

WJLA-TV Email Formats	Example	Percentage
FLast@wjla.com	JDoe@wjla.com	69%
FirstLast@wjla.com	JohnDoe@wjla.com	21%
First.Last@wjla.com	John.Doe@wjla.com	6%
FirLast@wjla.com	JohDoe@wjla.com	4%

Frequently Asked Questions

What is WJLA-TV's official website and social media links?

WJLA-TV's official website is wjla.com and has social profiles on LinkedIn.

How much revenue does WJLA-TV generate?

As of October 2026, WJLA-TV's annual revenue is estimated to be $100M - $250M.

What is WJLA-TV's NAICS code?

WJLA-TV's NAICS code is 515 - Broadcasting (except Internet).

How many employees does WJLA-TV have currently?

As of October 2026, WJLA-TV has approximately 235 employees across 3 continents, including North America, Europe and Asia. Key team members include Cpo: J. K., Cpo: J. M. and President: K. T. Explore WJLA-TV's employee directory with LeadIQ.

What industry does WJLA-TV belong to?

WJLA-TV operates in the Broadcast Media Production and Distribution industry.

What technology does WJLA-TV use?

WJLA-TV's tech stack includes UserWay, Amazon Advertising, Google AdSense, Snowplow, Adobe Creative Cloud, Amazon Web Services, Microsoft 365 and Agentforce.

What is WJLA-TV's email format?

WJLA-TV's email format typically follows the pattern of FLast@wjla.com. Find more WJLA-TV email formats with LeadIQ.

When was WJLA-TV founded?

WJLA-TV was founded in 1948.

WJLA-TV

Q: What is WJLA-TV's official website and social media links?

WJLA-TV's official website is wjla.com. WJLA-TV has social profiles on LinkedIn.

Q: How many employees does WJLA-TV have currently?

WJLA-TV has approximately 235 employees.

Q: What technology does WJLA-TV use?

WJLA-TV's tech stack includes Google Tag Manager, jQuery, Adobe Creative Cloud, Next.js, DataDome.

Q: What is WJLA-TV's NAICS code?

WJLA-TV's NAICS code is 515 (Broadcasting (except Internet)).

Broadcast Media Production and DistributionVirginia, United States201-500 Employees

WJLA-TV/NewsChannel 8 serves as the local ABC affiliate for the greater Washington, D.C. area. It is locally owned and operated by Allbritton Communications Company and has provided news, entertainment, and sports programming to the region for nearly six decades. Its sister channel, NewsChannel 8, carries local news and community information, extending its reach into the market. Allbritton also owns POLITICO and a portfolio of regional television stations.

Based in Arlington, Virginia, the operation serves the Washington metropolitan area with a mid-sized staff. The weekly audience in the region reaches about 5.7 million people.