Insights

Innovative AI Solutions Wise Athena offers a cutting-edge AI-driven pricing and trade promotion platform tailored for consumer goods companies, enabling rapid and accurate sales predictions. This positions the company as a valuable partner for CPG firms looking to enhance profit margins through smarter, data-driven pricing strategies.

Recent Product Expansion With the recent launch of new features like Multi-buy and Daily Promotions, Wise Athena demonstrates ongoing product innovation to meet client needs for flexible and effective promotional tools, creating opportunities to upsell or cross-sell advanced software modules.

Market Recognition Recognition by CIO Review and exclusive selection by SAP's SAP.io foundry highlight Wise Athena's industry credibility and innovation leadership, making it an attractive partner for clients seeking proven, trusted technology solutions in the big data and BI sectors.

Growth Potential Operating within the $1M-$10M revenue range and providing scalable SaaS solutions, Wise Athena is positioned for growth, especially as demand for AI-powered pricing tools in the retail and CPG markets continues to increase, presenting a compelling upsell and partnership opportunity.

Strategic Market Focus Targeting the consumer goods industry with specialized pricing optimization tools, Wise Athena's focus on rapid, accurate decision-making aligns with retailers and CPG companies facing pressures from increasing promotion demands, opening avenues for targeted outreach and sales engagement.

Wise Athena Tech Stack

Wise Athena uses 8 technology products and services including cdnjs, Open Graph, oEmbed, and more. Explore Wise Athena's tech stack below.

  • cdnjs
    Content Delivery Network
  • Open Graph
    Content Management System
  • oEmbed
    Dev Tools
  • BetterDocs
    Documentation Tools
  • Slick
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • Lua
    Programming Languages
  • Apache
    Web Servers

Wise Athena's Email Address Formats

Wise Athena uses at least 1 format(s):
Wise Athena Email FormatsExamplePercentage
First.Last@wiseathena.comJohn.Doe@wiseathena.com
33%
First.Middle@wiseathena.comJohn.Michael@wiseathena.com
17%
First.Last@wiseathena.comJohn.Doe@wiseathena.com
33%
First.Middle@wiseathena.comJohn.Michael@wiseathena.com
17%

Frequently Asked Questions

Where is Wise Athena's headquarters located?

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Wise Athena's main headquarters is located at 10370 Richmond Avenue, Suite 1125. The company has employees across 5 continents, including North AmericaEuropeAsia.

What is Wise Athena's official website and social media links?

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Wise Athena's official website is wiseathena.com and has social profiles on LinkedInCrunchbase.

What is Wise Athena's SIC code NAICS code?

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Wise Athena's SIC code is 7372 - Prepackaged Software NAICS code is 5112 - Software Publishers.

How many employees does Wise Athena have currently?

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As of December 2025, Wise Athena has approximately 36 employees across 5 continents, including North AmericaEuropeAsia. Key team members include Cto/Co-Founder: I. S.Chief Operating Officer: A. M. R.Chief Data Scientist: A. M.. Explore Wise Athena's employee directory with LeadIQ.

What industry does Wise Athena belong to?

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Wise Athena operates in the Business Intelligence Platforms industry.

What technology does Wise Athena use?

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Wise Athena's tech stack includes cdnjsOpen GraphoEmbedBetterDocsSlickjQueryLuaApache.

What is Wise Athena's email format?

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Wise Athena's email format typically follows the pattern of First.Last@wiseathena.com. Find more Wise Athena email formats with LeadIQ.

When was Wise Athena founded?

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Wise Athena was founded in 2013.

Wise Athena

Business Intelligence PlatformsTexas, United States11-50 Employees

Pick the Right Price with Just One Click.
Maximize revenue during every promotional cycle using artificial intelligence

Ranked by CIO Review in Top 100 Most Promising BigData Solution Providers. Selected by SAP for its exclusive SAP.io foundry in Berlin.

The leader in applying artificial intelligence accurately predicts retailer sales for every SKU at any price, so you can increase your profits and outsmart competitors.

Wise Athena provides  a leading software platform for the consumer goods industry.  With a suite of pricing and trade promotion optimization software: constraint-based predictive optimization, optimization through iterative scenarios, prediction of “best” price and promotion option, cannibalization and price ratio effects. 

Your Biggest Challenge…
Tired of trying to process large amounts of data sets with limited technology support? During a rushed promotional cycle there is never enough time.

Not to mention that retailers today are demanding than ever, requiring more promotions, at a rapid pace. How can you keep up while aligning your pricing and trade promotions in a way that maximizes margin and profits?

Our Goal: Leverage artificial intelligence to help CPG companies predict the right price in just one click. 

We have reimagined every element to create a precise, affordable and easy-to-use tool that redefines the future of pricing for CPGs.

Wise Athena Analyzes 1000’s of  Data Points So You Sell More
Nothing can beat thousands of brains working on each of your data points simultaneously, and that is precisely what AI does for you. By analyzing your competitors’ actions in conjunction with your product’s performance, Wise Athena helps you choose the best pricing; so you maximize your sales and profit during every promotional cycle.

Section iconCompany Overview

Headquarters
10370 Richmond Avenue, Suite 1125
SIC Code
7372 - Prepackaged Software
NAICS Code
5112 - Software Publishers
Founded
2013
Employees
11-50

Section iconFunding & Financials

  • $1M$10M

    Wise Athena's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Wise Athena's revenue is estimated to be in the range of $1M$10M

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