Global wine market Wine Intelligence is a global market research and consulting firm focused on wine, serving wineries, distributors, retailers and associations worldwide. Their international reach and diverse client base present opportunities to offer comparable research services, market entry insights, or benchmarking studies to potential customers expanding into new regions.

Brand power index The ongoing Global Wine Brand Power Index demonstrates demand for data-driven brand performance metrics across multiple markets. Sales opportunities exist to offer premium brand tracking, consumer panel data, and trend analysis to wineries aiming to measure and improve brand equity against competitors.

Sustainability & trends Recent activities and reports on industry trends and challenges indicate a need for forward-looking insights on packaging, consumer preferences, and regional dynamics. Opportunity to sell scenario planning, trend forecasting, and sustainability impact studies to producers and retailers navigating evolving consumer expectations.

Acquisition leverage Wine Intelligence being acquired by IWSR could signal expanded data capabilities and cross-sell potential. There is a sales angle to position integrated market intelligence solutions, combining wine-specific insights with broader beverage analytics for clients seeking comprehensive coverage.

Mid-market focus With a mid-sized team and a revenue range in the lower hundreds of millions, there is a clear opportunity to target mid-market wine businesses and associations that need actionable, cost-effective research, branding guidance, and go-to-market support as they scale.