Experience-Based Tourism Leverage the marquee historic property with 160 rooms and a long public-facing history to propose premium experiential packages, private tours, and themed events that align with festival seasons and Halloween timelines.

Strategic Partnerships Capitalize on recent and upcoming collaborations with Thirteenth Floor Entertainment Group for Festival Fright Nights to propose co-branded marketing, additional venue spaces, and cross-promotional ticket bundles across similar entertainment brands.

Technology-Driven Outreach Utilize the existing tech stack (HubSpot Analytics, WordPress, Google Cloud, Mailchimp) to target segmentation for high-intent visitors and develop automated lead nurturing for corporate events, school groups, and travel planners.

Seasonal Event Growth Position seasonal experiences like Halloween events and centennial celebrations as recurring revenue streams with multi-year licensing or exclusive venue rights for guest experiences, photoshoots, and private events.

Experiential Licensing Explore licensing and merchandise collaborations (building on Licensing Works partnership history) to expand revenue through branded tours, limited-edition collectibles, and sponsored experiences for museums, hotels, and theme parks seeking authentic historic attractions.