Insights

Growth Opportunity Mid-sized football club with revenue in the low to mid millions and a stable employee base presents opportunities for sponsorship, premium matchday experiences, and targeted digital marketing partnerships aligned with their football heritage and local fanbase.

Digital Transformation Existing tech stack includes cloud and analytics tools (Microsoft 365, Azure, Piwik PRO) and marketing platforms (Mailchimp, Osano, Cookiebot, Clarity). This indicates openness to digital activation, data-driven sponsorships, and enhanced fan engagement solutions.

Fan Engagement Recent Football Memories initiative signals a focus on community and heritage storytelling. Potential for partnerships around memory projects, fan clubs, educational programs, or elder/fan-retention campaigns tied to club history.

Ticketing & Partnerships Past collaboration with Ormer ICT for ticketing shows receptiveness to tech-enabled ticketing solutions. Opportunity to offer integrated ticketing platforms, loyalty programs, and data analytics to boost attendance and conversion.

Marketplace Fit Similar clubs in the region show comparable revenue ranges and employee counts, indicating a regional opportunity for bundled sponsorships, joint marketing initiatives, and cross-club activation packages that leverage local fan networks.

Similar companies to Willem II

Willem II Tech Stack

Willem II uses 8 technology products and services including Microsoft Clarity, iCIMS, Cookiebot, and more. Explore Willem II's tech stack below.

Willem II's Email Address Formats

Willem II uses at least 3 email formats:
Willem II Email FormatsExamplePercentage
First.Last@willem-ii.nlJohn.Doe@willem-ii.nl
89%
First.MiddleLast@willem-ii.nlJohn.MichaelDoe@willem-ii.nl
5%
First@willem-ii.nlJohn@willem-ii.nl
6%

Frequently Asked Questions

What is Willem II's official website and social media links?

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Willem II's official website is willem-ii.nl and has social profiles on LinkedIn.

How much revenue does Willem II generate?

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As of October 2026, Willem II's annual revenue is estimated to be $1M - $10M.

What is Willem II's SIC code and NAICS code?

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Willem II's SIC code is 4899 - Communications Services, Not Elsewhere Classified and NAICS code is 7112 - Spectator Sports.

How many employees does Willem II have currently?

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As of October 2026, Willem II has approximately 203 employees across 1 continents, including Europe. Key team members include Chief Executive Officer: M. G., Head Of Performance: N. T. and Head Of Scouting: S. A. Explore Willem II's employee directory with LeadIQ.

What industry does Willem II belong to?

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Willem II operates in the Spectator Sports industry.

What technology does Willem II use?

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Willem II's tech stack includes Microsoft Clarity, iCIMS, Cookiebot, Osano, Mailchimp, Microsoft 365, Microsoft Azure and Piwik PRO Core.

What is Willem II's email format?

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Willem II's email format typically follows the pattern of First.Last@willem-ii.nl. Find more Willem II email formats with LeadIQ.

When was Willem II founded?

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Willem II was founded in 1896.
Willem II logo

Willem II

Spectator SportsNorth Brabant, Netherlands201-500 Employees

Willem II is a Dutch football club in the spectator sports industry, based in Tilburg, North Brabant, Netherlands. The club was founded on 12 August 1896 by Gerard de Ruiter, initially named Tilburgia, and later renamed Willem II in honor of King Willem II, who had historical ties to Tilburg. Willem II joined the Brabantse Voetbalbond in its early years and became a member of the Royal Dutch Football Association (KNVB) in 1904. The organization employs between 51 and 200 people and maintains a online presence at willem-ii.nl. Recent activities include launching the Football Memories project in 2022, a 2021 ticketing partnership with Ormer ICT, and acquiring player Muric from Manchester City for the remainder of the season.

Section iconCompany Overview

SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
7112 - Spectator Sports
Founded
1896
Employees
201-500

Section iconFunding & Financials

  • $1M - $10M

    Willem II's revenue is estimated to be in the range of $1M - $10M

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