Wheat
Retail Apparel and FashionHovedstaden, Denmark51-200 Employees
Wheat is a Danish retailer in the apparel and fashion industry that focuses on children’s wear. It was founded in 2002 in Denmark by Charlotte and Peter Galsgaard. The brand’s design approach emphasizes clean lines, light color combinations, and original patterns in line with Scandinavian aesthetics, with Charlotte as chief designer. The products are designed for children’s wear and tear, using natural fabrics and adjustable elastic waists to support wellbeing and freedom of movement. Wheat is located at 12 Grusbakken, Gentofte, Hovedstaden 2820 Denmark, employs between 51 and 200 people, and maintains a website at wheat.dk.