Insights

Auto navigation What3words is launching an in-vehicle app for voice-enabled navigation what3words for Auto, presenting a direct cross-sell opportunity to automotive OEMs, telematics providers, and fleet integrators seeking precise location data within car infotainment systems.

Fleet & logistics With over 650 organizations using 3 word addresses and recent partnerships in the logistics and routing space, there's a clear entry point to offer enhanced route optimization, delivery sequencing, and asset tracking solutions to fleet operators and courier networks.

Integration momentum Active integrations with Optosafe, Woosmap, Trailhead Labs, and Asendia illustrate a pattern of embedding what3words into safety, geolocation, and e-commerce workflows, suggesting sales opportunities with system integrators and technology partners serving risk management, fulfillment, and last‑mile use cases.

Enterprise scale Revenue in the high hundreds of millions and a mid-market to enterprise client base imply willingness to invest in scalable location technology, enabling upsell of premium SLAs, higher-volume API usage, and enterprise data governance features for large customers.

Global reach Presence across 170 countries and a diverse customer mix including governments and NGOs indicate opportunities to position what3words for public sector procurement, disaster response, and international humanitarian supply chains requiring precise, language-agnostic location addressing.

Similar companies to what3words

what3words Tech Stack

what3words uses 8 technology products and services including Grafana, Looker, Matomo, and more. Explore what3words's tech stack below.

Media & News

what3words's Email Address Formats

what3words uses at least 3 email formats:
what3words Email FormatsExamplePercentage
First@what3words.comJohn@what3words.com
51%
First.Last@what3words.comJohn.Doe@what3words.com
47%
Last@what3words.comDoe@what3words.com
2%

Frequently Asked Questions

What is what3words's official website and social media links?

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what3words's official website is what3words.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does what3words generate?

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As of August 2026, what3words's annual revenue is estimated to be $500M - $1B.

What is what3words's SIC code and NAICS code?

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what3words's SIC code is 7372 - Prepackaged Software and NAICS code is 5112 - Software Publishers.

How many employees does what3words have currently?

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As of August 2026, what3words has approximately 177 employees across 5 continents, including Europe, Asia and North America. Key team members include Chief Creative Officer: I. P., Chief Marketing Officer: J. S. and Chief Information Officer: I. D. Explore what3words's employee directory with LeadIQ.

What industry does what3words belong to?

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what3words operates in the Software Development industry.

What technology does what3words use?

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what3words's tech stack includes Grafana, Looker, Matomo, Apache Kafka, Docker, DBT, Figma and Google Workspace.

What is what3words's email format?

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what3words's email format typically follows the pattern of First@what3words.com. Find more what3words email formats with LeadIQ.

How much funding has what3words raised to date?

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As of August 2026, what3words has raised $82M in funding. The last funding round occurred on Jul 11, 2023 for $9M.

When was what3words founded?

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what3words was founded in 2013.
what3words logo

what3words

Software DevelopmentEngland, United Kingdom51-200 Employees

what3words has built a global location addressing system that divides the world into 3-by-3 meter squares, with each square assigned a unique three-word combination. This scheme allows anyone to reference precise spots—such as a delivery entrance, a meeting point, or a drone landing site—with just three words, enabling clearer sharing and navigation. Headquartered in London, England, the company operates in the software development and location technology space and serves a global customer base that includes businesses, government bodies, and NGOs. Its three-word addresses are in use by more than 650 organizations across over 170 countries. In April 2026, what3words announced what3words for Auto, an in-vehicle app designed to provide precise, voice-enabled navigation through a car's infotainment system.

Section iconCompany Overview

SIC Code
7372 - Prepackaged Software
NAICS Code
5112 - Software Publishers
Founded
2013
Employees
51-200

Section iconFunding & Financials

  • $82M

    what3words has raised a total of $82M of funding over 22 rounds. Their latest funding round was raised on Jul 11, 2023 in the amount of $9M as a Convertible Note.

  • $500M - $1B

    what3words's revenue is estimated to be in the range of $500M - $1B

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