Insights

regional expansion Westrax Machinery operates with branch locations in Arizona and California, presenting cross-state sales and service opportunities for new and used equipment sales, rentals, parts, and fleet maintenance.

brand and OEM focus The company specializes in Hitachi Wheel Loaders, Kobelco Excavators, and Sakai Rollers, suggesting strong OEM-aligned parts, service, and warranty repair opportunities to upsell parts and maintenance plans.

midmarket potential With 11-50 employees and annual revenue estimated between 10 and 25 million, Westrax sits in a mid-market segment with growth potential through fleet maintenance contracts and expanded rental programs targeting local contractors.

digital engagement Existing tech stack includes Shopify and digital marketing tools, indicating receptiveness to online promotions, lead capture, and e-commerce for parts, service packages, and equipment rentals.

financing and service upsell Private ownership and fleet maintenance services position Westrax for bundled offerings such as extended warranties, service plans, and financing options to improve uptime for equipment across Arizona and California.

Similar companies to Westrax Machinery

Westrax Machinery Tech Stack

Westrax Machinery uses 8 technology products and services including Cloudflare CDN, Shopify, jQuery, and more. Explore Westrax Machinery's tech stack below.

  • Cloudflare CDN
    Content Delivery Network
  • E-commerce
  • jQuery
    Javascript Libraries
  • Marketing Automation
  • Formstack
    Online Form Builders
  • Priority Hints
    Performance
  • X-XSS-Protection
    Security
  • Microsoft IIS
    Web Servers

Westrax Machinery's Email Address Formats

Westrax Machinery uses at least 4 email formats:
Westrax Machinery Email FormatsExamplePercentage
First@asapequipment.comJohn@asapequipment.com
100%
First@westraxmachinery.netJohn@westraxmachinery.net
54%
First.Last@westraxmachinery.netJohn.Doe@westraxmachinery.net
38%
FirstL@westraxmachinery.netJohnD@westraxmachinery.net
8%

Frequently Asked Questions

What is Westrax Machinery's official website and social media links?

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Westrax Machinery's official website is westraxmachinery.net and has social profiles on LinkedIn.

How much revenue does Westrax Machinery generate?

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As of October 2026, Westrax Machinery's annual revenue is estimated to be $10M - $25M.

What is Westrax Machinery's NAICS code?

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Westrax Machinery's NAICS code is 23 - Construction.

How many employees does Westrax Machinery have currently?

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As of October 2026, Westrax Machinery has approximately 24 employees across 4 continents, including North America, Europe and Asia. Key team members include Ceo: V. V., Owner: S. W. and Lowbed Dispatcher And Rental Coordinator And Customer Service: V. M. Explore Westrax Machinery's employee directory with LeadIQ.

What industry does Westrax Machinery belong to?

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Westrax Machinery operates in the Construction industry.

What technology does Westrax Machinery use?

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Westrax Machinery's tech stack includes Cloudflare CDN, Shopify, jQuery, Constant Contact, Formstack, Priority Hints, X-XSS-Protection and Microsoft IIS.

What is Westrax Machinery's email format?

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Westrax Machinery's email format typically follows the pattern of First@asapequipment.com. Find more Westrax Machinery email formats with LeadIQ.

When was Westrax Machinery founded?

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Westrax Machinery was founded in 1998.
Westrax Machinery logo

Westrax Machinery

ConstructionCalifornia, United States11-50 Employees

Westrax Machinery is a privately owned construction equipment dealer based in Corona, California, with branch locations in Arizona and California. The company supplies new and used equipment, offers rentals, and provides parts to support machine availability and uptime. It also delivers factory authorized warranty repair and fleet maintenance for its partner brands. Its primary brands are Hitachi Wheel Loaders, Kobelco Excavators, and Sakai Rollers. The customer base consists of construction professionals who require both equipment and ongoing maintenance or warranty support. Through a combination of sales and after-sales services, Westrax operates within the construction equipment market in California and Arizona.

Section iconCompany Overview

NAICS Code
23 - Construction
Founded
1998
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    Westrax Machinery's revenue is estimated to be in the range of $10M - $25M

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