Insights

Strong Market Presence WePlay operates in a lucrative segment of the sports marketing industry with a diversified global client base across Europe, the US, the Middle East, and Asia, presenting opportunities for expanding partnerships and deploying innovative marketing solutions.

Award-Winning Reputation Having received multiple prestigious awards for fan engagement and direct-to-consumer marketing, WePlay demonstrates a proven track record of delivering effective performance-driven strategies, making it an attractive partner for brands seeking impactful sports marketing initiatives.

Recent Strategic Initiatives The launch of the Cloud Guardian Initiative for Stray Cats shows WePlay’s focus on innovative and socially responsible projects, which can open doors to sponsorship, partnership, or technology collaboration opportunities in social entertainment and philanthropy.

Technology-Enabled Engagement With a tech stack encompassing analytics, tracking, and engagement tools like Google Analytics, Facebook Pixel, and AppNexus, WePlay actively leverages data-driven strategies, indicating potential for collaboration on cutting-edge digital marketing and ad tech solutions.

Modern Event Engagement Participation in high-profile events such as UAE Tour and summits like Meta Marketing underscores WePlay’s focus on innovative event branding and content creation, presenting sales opportunities around event marketing, content production, and digital engagement services.

WePlay Tech Stack

WePlay uses 8 technology products and services including AppNexus, Google Conversion Tracking, Facebook Pixel, and more. Explore WePlay's tech stack below.

  • AppNexus
    Advertising
  • Google Conversion Tracking
    Advertising Networks
  • Facebook Pixel
    Analytics
  • MySQL
    Database
  • Yoast SEO
    Search Engines
  • Google Tag Manager
    Tag Management
  • Google Analytics
    Web Analytics
  • ReCaptcha v2 for Contact Form 7
    Web Platform Extensions

Media & News

WePlay's Email Address Formats

WePlay uses at least 1 format(s):
WePlay Email FormatsExamplePercentage
First@weplay.coJohn@weplay.co
34%
First.Last@weplay.coJohn.Doe@weplay.co
16%
First@weplay.coJohn@weplay.co
34%
First.Last@weplay.coJohn.Doe@weplay.co
16%

Frequently Asked Questions

Where is WePlay's headquarters located?

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WePlay's main headquarters is located at 6th Floor, WeWork, 30 Churchill Place, London, England E14 5RE, GB. The company has employees across 3 continents, including EuropeSouth AmericaAsia.

What is WePlay's official website and social media links?

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WePlay's official website is weplay.co and has social profiles on LinkedIn.

What is WePlay's SIC code NAICS code?

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WePlay's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does WePlay have currently?

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As of October 2025, WePlay has approximately 108 employees across 3 continents, including EuropeSouth AmericaAsia. Key team members include Head Of Client Services & Women's Sport Lead At Weplay: S. B.Head Of Creative: S. I.Founder And Chief Executive: L. M.. Explore WePlay's employee directory with LeadIQ.

What industry does WePlay belong to?

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WePlay operates in the Advertising Services industry.

What technology does WePlay use?

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WePlay's tech stack includes AppNexusGoogle Conversion TrackingFacebook PixelMySQLYoast SEOGoogle Tag ManagerGoogle AnalyticsReCaptcha v2 for Contact Form 7.

What is WePlay's email format?

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WePlay's email format typically follows the pattern of First@weplay.co. Find more WePlay email formats with LeadIQ.

When was WePlay founded?

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WePlay was founded in 2012.
WePlay

WePlay

Advertising ServicesUnited Kingdom51-200 Employees

WePlay, now part of the rEvolution family, is a performance-driven sports marketing agency specialising in building brands, audiences, and revenues through innovative strategies and data-driven insights.

WePlay partners with the world's most exciting rights owners, broadcasters, and brands to redefine how sports audiences are engaged and monetised. 

With clients based across Europe, the US, the Middle East and Asia, WePlay works with global sports brands such as UFC, UEFA, FIFA, Paris Saint-Germain, IRONMAN, LaLiga, AC Milan and SailGP.

Section iconCompany Overview

Headquarters
6th Floor, WeWork, 30 Churchill Place, London, England E14 5RE, GB
Website
weplay.co
SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Founded
2012
Employees
51-200

Section iconFunding & Financials

  • $100M$250M

    WePlay's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    WePlay's revenue is estimated to be in the range of $100M$250M

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