Growth potential Mid-sized law firm with a diverse practice areas and multiple office locations presents cross-selling opportunities across litigation, labor and employment, estates, real estate, and government relations. Targeted BD outreach can position complementary services to expand client portfolios and leverage existing relationships.

Tech & automation Current tech stack includes WordPress, Office 365, Google Tag Manager, and analytics tools, indicating readiness for enhanced client engagement, marketing automation, and digital intake improvements. Propose updated marketing tech, client portals, and data-driven case management workflows to improve efficiency.

Revenue range Reported revenue in the 10–25 million range with a lean employee base suggests potential for operational efficiency services, scalable marketing campaigns, and cloud-based collaboration tools to support growth without proportional headcount increases.

Talent expansion Recent hires in divorce, family law, and labor & employment signal active practice expansion. This presents opportunities to offer onboarding, training platforms, knowledge management, and practice management solutions to support new attorneys and client service delivery.

Geographic reach Multiple Wisconsin locations (Eau Claire, Menomonie, Wausau, Black River Falls) create cross-market selling opportunities for regional marketing, centralized IT security, and unified client experience services to strengthen brand consistency and referrals across towns.