Partnership Opportunities WCEDC collaborates with state agencies such as Iowa Workforce Development and the Iowa Economic Development Authority, as well as regional groups like the Greater Des Moines Partnership, and hosts prominent events tied to the National Balloon Classic. This positioning creates opportunities to sell sponsorship packages, co-branded programs, and consulting services that support regional growth, talent pipelines, and business attraction.
Grants & Workforce Their work on labor studies and small business grants signals openness to workforce development and grant programs. This presents a sales path for grant writing, program management, data analytics, and regional labor market intelligence services, potentially expanding collaborations with state agencies and replicating successful models in other counties.
Tourism & Promotions Active involvement in tourism and promotions through ROOST partnerships, the Balloon Classic, and the county wide gift certificate program points to opportunities in tourism marketing, consumer promotions, and hospitality partnerships. Propose services in tourism content creation, digital campaigns, event sponsorship assets, and geolocation based promotions that drive local visitation and spend.
Digital Marketing The current tech stack suggests room to modernize digital marketing and fundraising infrastructure. Opportunities include implementing CRM and marketing automation, improving event registration and sponsorship management, enhancing analytics, and delivering optimized digital experiences to boost engagement, sponsorship revenue, and donor conversions.
Fundraising Programs The GroWARRENow fundraising campaign demonstrates effectiveness of donor mobilization and strategic planning. Offer end-to-end fundraising program design and management, donor segmentation, multi-channel campaigns, and performance analytics to help grow contributions and extend successful campaigns across more communities.