Premium delivery Position Wallbeds n More as a turnkey Murphy bed specialist offering white glove delivery and professional installation to reinforce value for customers seeking convenience and high service levels.

Largest selection Leverage their claim of the largest Murphy bed selection in the USA to target interior designers, remodelers, and consumers planning space-saving solutions, emphasizing breadth as a differentiator against competitors.

Showroom to install Highlight the in-store showroom experience combined with installation services to drive higher conversion rates for showroom visitors and online buyers who want assurance of proper fit and setup.

Spring marketing Capitalize on recent event participation and seasonal messaging to collaborate on co-marketing with home improvement retailers, staging services, or real estate partners aiming to refresh homes with space-saving furniture.

Digital ecosystem Target opportunities by leveraging their tech stack (Shopify, WooCommerce, WordPress) to upsell accessories, modular components, and complementary furniture through cross-sell campaigns and optimized checkout flows.