Growth momentum Viva Resorts has grown to eight all-inclusive properties in the Caribbean since 1997 and formed a strategic alliance with Wyndham Worldwide in 2003, indicating a scalable expansion path and potential for cross-brand collaboration or portfolio expansion partnerships.

Market positioning As a fast-growing all-inclusive Caribbean chain with recognized properties (Best of Wyndham) and a focus on Caribbean destinations, there is opportunity to target travel partners and OTAs seeking brand-backed, high-visibility Caribbean inventory.

Technology stack Current tech usage includes AWS, Google Ads, AdRoll, WordPress and analytics/retargeting tools, suggesting openness to digital marketing partnerships, revenue management tech, and site optimization services to drive bookings and efficiency.

Financial scale Revenue in the mid-range for mid-portfolio hotel groups ($250M–$500M) with 201–500 employees indicates enterprise-level partnership potential for negotiated marketing spend, tech integrations, and extended procurement or loyalty initiatives.

Partnership history Past partnerships with Galileo Tech Media and Wyndham-affiliate branding imply strong collaboration appetite; identify opportunities to propose integrated media, co-branded campaigns, and tech-enabled marketing programs targeting Mexico, Dominican Republic, and Caribbean feeder markets.