Insights

Strategic partnership VITA North America recently formed an exclusive distribution partnership with Dental Direkt, indicating a channel-focused growth strategy and potential co-marketing opportunities with a leading zirconia supplier to expand product reach.

Esthetic dental focus As a provider of shade guides, denture teeth, CAD/CAM restorations, veneering materials, and digital shade measurement, VITA presents multiple upsell opportunities across labs and clinics seeking aesthetic, era-defining solutions.

Mid-market footprint With 51-200 employees and annual revenue in the 10–25 million range, VITA sits in a sweet spot for value-based enterprise-grade tooling, offering scalable sales motions toward regional labs and mid-size dental manufacturers.

Digital & tech readiness Support for a digital ecosystem through Office 365, cloud services, analytics, and a presence on multiple tech stacks suggests receptiveness to integrated procurement, training platforms, and data-driven product demonstrations.

Growth channels Recent distribution deal and established product breadth imply potential for expansion into additional geographies or verticals (labs, clinics, education/training partners) leveraging co-branding, joint webinars, and bundled offerings.

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Premier Dental
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VITA North America Tech Stack

VITA North America uses 8 technology products and services including The Trade Desk, iCIMS, Cookiebot, and more. Explore VITA North America's tech stack below.

The Trade Desk
Advertising
iCIMS
Applicant Tracking Systems
Cookiebot
Cookie Compliance
Cloudflare DNS
Domain Name Services
jQuery
Javascript Libraries
Office 365
Office Suites
Google Tag Manager
Tag Management
Piwik PRO Core
Web Analytics

Media & News

VITA North America, Inc. partners with Dental Direkt GmbH.
VITA North America has announced its exclusive distribution partnership with Dental Direkt, supplier of dental products and the biggest zirconia manufacturer in Europe.
Dec 27, 2022 | dentalasia.net

VITA North America's Email Address Formats

VITA North America uses at least 3 email formats:

VITA North America Email Formats	Example	Percentage
FLast@vitanorthamerica.com	JDoe@vitanorthamerica.com	64%
First@vitanorthamerica.com	John@vitanorthamerica.com	32%
Last@vitanorthamerica.com	Doe@vitanorthamerica.com	4%

Frequently Asked Questions

What is VITA North America's phone number?

You can contact VITA North America's main corporate office by phone at

+1-800-828-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is VITA North America's stock symbol?

VITA North America is a publicly traded company; the company's stock symbol is PFS.

What is VITA North America's official website and social media links?

VITA North America's official website is vitanorthamerica.com and has social profiles on LinkedIn.

How much revenue does VITA North America generate?

As of August 2026, VITA North America's annual revenue is estimated to be $10M - $25M.

What is VITA North America's NAICS code?

VITA North America's NAICS code is 3391 - Medical Equipment and Supplies Manufacturing.

How many employees does VITA North America have currently?

As of August 2026, VITA North America has approximately 87 employees across 3 continents, including North America, Europe and Asia. Key team members include President: F. M., Owner: R. P. and Senior Director Of Sales, Canada: D. L. Explore VITA North America's employee directory with LeadIQ.

What industry does VITA North America belong to?

VITA North America operates in the Medical Equipment Manufacturing industry.

What technology does VITA North America use?

VITA North America's tech stack includes The Trade Desk, iCIMS, Cookiebot, Cloudflare DNS, jQuery, Office 365, Google Tag Manager and Piwik PRO Core.

What is VITA North America's email format?

VITA North America's email format typically follows the pattern of FLast@vitanorthamerica.com. Find more VITA North America email formats with LeadIQ.

When was VITA North America founded?

VITA North America was founded in 1984.

VITA North America

Q: How many employees does VITA North America have currently?

VITA North America has approximately 87 employees.

Q: What technology does VITA North America use?

VITA North America's tech stack includes Microsoft Word, HSTS, iCIMS, Font Awesome, PHP.

Q: What is VITA North America's NAICS code?

VITA North America's NAICS code is 3391 (Medical Equipment and Supplies Manufacturing).

Medical Equipment ManufacturingCalifornia, United States51-200 Employees

VITA North America develops and provides dental materials and equipment that support esthetic outcomes and efficient workflows. A core element of its portfolio is a shade guide that has become a standard reference for color matching in dental materials.

The company serves dental laboratories and practicing clinicians, helping them achieve high-quality esthetic results for patients quickly and reliably. Based in Brea, California, the firm is mid-sized and operates in the medical equipment manufacturing sector focused on dental applications. In December 2022, VITA North America announced an exclusive distribution partnership with Dental Direkt GmbH.