Visit North Carolina (Visit NC) Email Format

Travel ArrangementsNorth Carolina, United States11-50 Employees

Visit North Carolina is the state's official destination marketing organization and is part of the private nonprofit Economic Development Partnership of North Carolina, which serves as the state's economic development agency. Headquartered in Raleigh, North Carolina, the organization operates in the Travel Arrangements industry and has a staff of 11 to 50 employees. Its mission is to unify and lead North Carolina in positioning the state as a preferred destination for leisure travel, group tours, meetings and conventions, sports events, and film production. Annually, North Carolina hosts about 43 million visitors who spend roughly $36 billion, with the tourism industry supporting more than 227,000 jobs and generating around $2.6 billion in state and local tax revenues. The organization maintains VisitNC.com and has pursued campaigns and initiatives such as the Outdoor NC initiative launched in 2020 and the First in Fright campaign introduced in 2024.

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