Premium Urban FOCUS Target urban property developers, interior designers, and high-end remodel firms that service city living spaces, offering Hunter Douglas window treatments and related finishes for upscale projects.

Boutique Scale Advantage Leverage their small team to position quick turnaround and personalized service for city tenants, condo associations, and boutique hotels seeking custom blinds, shades, shutters, wallpaper, and upholstery.

Brand Alignment Capitalize on the Hunter Douglas partnership by offering bundled window treatment packages along with installation and in-home consultations to builders and design firms that prefer premium, well-known brands.

Digital Reach Engage prospects via their current tech stack and online presence with targeted content around urban living aesthetics, showcasing completed projects and virtual consultation options to convert design leads.

Revenue Expansion Explore cross-sell opportunities into adjacent design services such as wallpaper and custom upholstery to existing customers, and pursue partnerships with local design studios to scale revenue from their mid-market to premium segments.