Sustainability Leadership Collaborate with University of Colorado Boulder Recreation Services on sustainability and wellness initiatives, leveraging their active involvement in the Carnegie Elective Classification for Sustainability to position integrated programs that combine environmental stewardship with student health and fitness offerings.

Campus Wellness Growth Target expansion of fitness and recreational programs to scale with a mid-sized campus operation (201-500 employees) and revenue potential in the $25M-$50M range, offering enterprise wellness platforms, event management, and member engagement tools.

Tech-Enabled Delivery Offer technology-enabled solutions aligned with their current stack (Google Ads, Microsoft Clarity, SQL Server, Boomi, GitLab, email marketing) to optimize program promotion, data analytics, and seamless vendor integrations for facility management and member experience.

Strategic Partnerships Position partnerships with research and medical adjacent units (e.g., CU Boulder health and wellness centers, neuroscience and infectious disease divisions) to co-create wellness programs, access to facilities for pilot projects, and sponsorships related to student health initiatives.

Awards and Visibility Leverage their high-profile academic environment and recent recognitions to offer brand-aligned sponsorships, event sponsorship packages, and co-branded campaigns that reach both campus communities and broader health and science audiences.