Union scale Leveraging UNISON's status as the UK's largest union with over 1.3 million members and a sizable workforce (1001-5000 employees), there is a clear opportunity to offer enterprise-level partnerships, membership engagement platforms, and scalable communication or learning solutions that can support large member ecosystems and internal staff.

Member value UNISON emphasizes member benefits, learning, financial advice, legal help, and insurance. Sales opportunities exist for member-focused services and tech enablers such as digital benefits platforms, cobrowse/matchmaking for partner offers, and automated onboarding or financial wellness tools tailored to public sector workers.

Technology footprint The tech stack includes AWS, Google Cloud, Microsoft 365, SharePoint, WordPress, and various marketing tools. This indicates receptiveness to cloud-native, scalable, and secure solutions, including CRM optimization, data analytics, content management, and integrated marketing automation.

Policy & campaigns Active involvement in campaigns (Green Week, caste discrimination policy, fair work in social care) signals opportunities to offer event management platforms, digital advocacy tools, membership mobilization tech, and fundraising or donor engagement solutions aligned with advocacy activities.

Collaboration potential Partnerships with external groups (Enable Group, public police collaboration) reveal openness to multi-stakeholder programs and employment/industry-wide pay or fair-work initiatives, suggesting openings for workforce analytics, learning-and-development partnerships, and scalable program management solutions for sector-wide initiatives.