Market Focus Target travel, tourism, and hospitality clients in Michigan and beyond by highlighting TwoSix Digital’s specialized domain expertise and proven track record in tourism analytics, social media measurement, and campaign strategy to drive demand and occupancy.

Digital Advertising Leverage their recent TikTok advertising initiative to propose advanced short-form video campaigns, creative testing, and platform diversification for hotels, attractions, and regional tourism boards seeking younger, tech-savvy audiences.

Data & Measurement Offer robust analytics and performance optimization services using their experience with website traffic analysis for state tourism offices and familiarity with measurement tools to deliver actionable ROI dashboards for stakeholders.

Strategic Leadership Engage the founder-led approach by positioning high-touch strategic engagements led by Dave Serino and senior strategists for planning, education, and benchmark setting to differentiate from larger agencies.

Growth Readiness Present scalable service packages suitable for small agencies to mid-market clients, with upsell opportunities in content strategy, digital advertising, social media, and tech-stack optimization to support expanding marketing programs.