Expansion Potential Trustly’s global footprint across 30+ markets and 650+ million consumers, with 12,000 banks connected, suggests significant cross-sell opportunities for additional PSP services, fraud protection, and compliance offerings to existing merchants and new markets.

Strategic Partnerships Recent and ongoing collaborations with major brands like PayPal, Booking.com, Virgin Media O2, eBay, FanDuel, T-Mobile, and Coinbase indicate a strong appetite among large merchants for Trustly’s Open Banking payments, presenting upsell paths for premium integration, ID verification, and AI-powered payments features.

AI and Identity Trustly’s launches of Trustly ID and AI-powered recurring payments open doors to selling identity verification, faster login capabilities, and automated billing solutions to gaming, travel, and e-commerce clients looking to improve onboarding and retention.

Regulatory Strength Being a PSD2 licensed Payment Institution supervised in the EU, EEA, UK, and state-regulated in the US positions Trustly as a trusted partner for regulated merchants seeking compliant, cross-border open banking payments and risk-managed payment flows.

Revenue Growth Signals Recent Q1 revenue signals and a growing enterprise footprint, with a reported revenue range of 100–250 million and a recent 2% quarterly uptick, suggest a receptive market for higher-value enterprise contracts, volume-based pricing, and premium support packages.