Sustainability Growth Position True Group as a partner enabling board-level energy and sustainability decisions to reduce carbon and boost profitability, highlighting the combined approach of energy procurement and sustainability strategy to unlock enterprise value for mid-market utilities and industrial clients.

Cost Reduction Focus Emphasize the shared goal of saving costs and achieving £2bn in savings and 2 million tons of CO2e by 2030, offering a clear narrative for ROI through improved procurement efficiency and actionable sustainability initiatives.

Data and Platform Leverage True Group’s technology platform and insights capability as a differentiator to deliver real-time energy spend analytics, scenario planning, and governance-ready reporting that resonates with finance and procurement teams.

Mid-market Target Target UK-based mid-sized enterprises in utilities and related sectors with 51–200 employees that seek decarbonization, energy cost containment, and scalable sustainability programs, aligning messaging with True Group’s size and geographic focus.

Strategic Partnerships Explore joint offerings with complementary energy tech and services players to expand True Group’s reach, leveraging a shared platform approach to deliver integrated procurement and sustainability services to customers.