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Technology, Information and InternetFlorida, United States2-10 Employees

Trendful develops data infrastructure for the resale economy. Its Catalog & Pricing API enables marketplaces, retailers, and authentication providers to identify products, standardize taxonomy, and price items in real time using condition-based market data. By linking disparate resale data across platforms, the company aims to give businesses and consumers a transparent view of value and product history, supporting trust at scale.

Its technology serves both enterprise resale platforms and consumer experiences, including Price Hero, the app for finding and tracking resale value. Use cases include automating pricing and listing workflows for marketplaces and retailers; brands monitoring resale value to protect brand equity; wholesalers standardizing internal pricing; authenticators enriching reports with resale valuations; and fintech and insurance entities integrating resale valuations into lending and coverage. Trendful is based in Tampa, Florida, and operates with a small team in the technology, information, and internet sector.

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