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Gathering insights about TRA New Zealand…

TRA New Zealand Tech Stack

TRA New Zealand uses 8 technology products and services including Google Ads, Linkedin Insight Tag, LottieFiles, and more. Explore TRA New Zealand's tech stack below.

  • Google Ads
    Advertising
  • Linkedin Insight Tag
    Analytics
  • LottieFiles
    Design
  • Goober
    Javascript Libraries
  • PWA
    Miscellaneous
  • JavaScript
    Programming Languages
  • Cloudflare Bot Management
    Security
  • reCAPTCHA
    Security

Media & News

TRA New Zealand's Email Address Formats

TRA New Zealand uses at least 2 format(s):
TRA New Zealand Email FormatsExamplePercentage
First.Last@tra.co.nzJohn.Doe@tra.co.nz
78%
First@tra.co.nzJohn@tra.co.nz
22%
First.Last@theresearchagency.comJohn.Doe@theresearchagency.com
100%

Frequently Asked Questions

Where is TRA New Zealand's headquarters located?

Minus sign iconPlus sign iconTRA New Zealand's main headquarters is located at 106-108 Quay Street Level 4 Auckland, Auckland 1010 New Zealand. The company has employees across 6 continents, including OceaniaAfricaNorth America.

What is TRA New Zealand's stock symbol?

Minus sign iconPlus sign iconTRA New Zealand is a publicly traded company; the company's stock symbol is TRAQ.

What is TRA New Zealand's official website and social media links?

Minus sign iconPlus sign iconTRA New Zealand's official website is theresearchagency.com and has social profiles on LinkedIn.

What is TRA New Zealand's NAICS code?

Minus sign iconPlus sign iconTRA New Zealand's NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does TRA New Zealand have currently?

Minus sign iconPlus sign iconAs of April 2026, TRA New Zealand has approximately 259 employees across 6 continents, including OceaniaAfricaNorth America. Key team members include Head Of People And Capability: I. B.Head Of Marketing And Design: H. C.Head Of Product: L. A.. Explore TRA New Zealand's employee directory with LeadIQ.

What industry does TRA New Zealand belong to?

Minus sign iconPlus sign iconTRA New Zealand operates in the Market Research industry.

What technology does TRA New Zealand use?

Minus sign iconPlus sign iconTRA New Zealand's tech stack includes Google AdsLinkedin Insight TagLottieFilesGooberPWAJavaScriptCloudflare Bot ManagementreCAPTCHA.

What is TRA New Zealand's email format?

Minus sign iconPlus sign iconTRA New Zealand's email format typically follows the pattern of First.Last@tra.co.nz. Find more TRA New Zealand email formats with LeadIQ.

When was TRA New Zealand founded?

Minus sign iconPlus sign iconTRA New Zealand was founded in 2007.

TRA New Zealand

Market ResearchAuckland, New Zealand201-500 Employees

Winner: Excellence in Global Research ESOMAR 2025
Winner: Research Agency of the Year (AU/NZ) B&T Awards, 2024

Most research tells you what's easy to measure – the insights in plain sight. 
The art is in knowing what to look for and how to interpret it. 

At The Research Agency (TRA), we layer six disciplines – culture, behavioural science, brand strategy and tracking, communications, customer experience, and innovation – with advanced technology to reveal the uncommon truths driving human behaviour. 

Our ground-breaking TRA Tracking program combines always-on data access through self-service dashboards and Arti, a generative AI assistant, with human expertise to transform data into strategic direction.

With The Research Agency, you get insights your competitors miss and findings specific enough to act on. 

The art of knowing people.

Section iconCompany Overview

Headquarters
106-108 Quay Street Level 4 Auckland, Auckland 1010 New Zealand
Website
theresearchagency.com
Stock Symbol
TRAQ
NAICS Code
54191 - Marketing Research and Public Opinion Polling
Founded
2007
Employees
201-500

Section iconMedia & News

Section iconFunding & Financials

  • $10M$25M

    TRA New Zealand's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    TRA New Zealand's revenue is estimated to be in the range of $10M$25M

Company Leadership

  • Stylized image of a person
    I. B.
    Head Of People And Capability
    Phone icon
    Mobile Phone
  • Stylized image of a person
    H. C.
    Head Of Marketing And Design
    Phone icon
    Mobile Phone
  • Stylized image of a person
    L. A.
    Head Of Product
    Phone icon
    Mobile Phone
  • Stylized image of a person
    L. M.
    Head Of Finance
    Phone icon
    Mobile Phone
  • Stylized image of a person
    T. T.
    Head Of Product Marketing
    Phone icon
    Mobile Phone

Employee Directory

  • Stylized image of a person
    T. H.
    Managing Partner, Tra Australia
    Phone icon
    Mobile Phone
  • Stylized image of a person
    I. B.
    Head Of People And Capability
    Phone icon
    Mobile Phone
  • Stylized image of a person
    H. C.
    Head Of Marketing And Design
    Phone icon
    Mobile Phone
  • Stylized image of a person
    L. A.
    Head Of Product
    Phone icon
    Mobile Phone
  • Stylized image of a person
    L. M.
    Head Of Finance
    Phone icon
    Mobile Phone

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