Strategic Partnerships Opportunity to pursue collaboration with building management and facility operators, leveraging ThruPore’s virus-killing catalyst and high-selectivity porous carbon supports for air purification, filtration, and catalyst testing in commercial office buildings and industrial facilities.

NSF Backing Leverage publicly disclosed NSF grant to validate credibility with large-organization buyers; position as supported by reputable research funding to accelerate pilot programs and grant-supported R&D collaborations.

Pilot and Testing Target early adopter customers in catalysts and materials testing labs who require higher selectivity and stability; offer joint testing programs to demonstrate performance gains against incumbent porous carbon supports.

Lightweight Capabilities With a small team and campus-origin roots, emphasize agile design-to-market cycles; propose service-oriented sales motions around rapid prototyping, customization, and small-batch production for specialized catalyst supports.

Cross-Sector Reach Position interest in diverse end markets—industrial catalysts, air purification, and filtration—by aligning ThruPore’s porous carbon materials with customer needs in both manufacturing and real estate sectors, supported by a move into commercial office environments via testing partnerships.