Insights

Strong Industry Presence THISDAY's status as Nigeria's newspaper of record and its influence among the political, business, and diplomatic elite present opportunities for premium advertising and sponsored content targeting high-value audiences.

Digital Expansion Recent launches of multiple digital channels and a global style magazine demonstrate a focus on digital growth and content diversification, creating prospects for digital advertising, partnership, and content monetization opportunities.

Award-Winning Credibility Recognition as a leading print media outlet and recent awards highlight its reputation, making it an attractive platform for brands seeking to enhance credibility and reach affluent, influential demographics.

Social Responsibility Engagement Partnerships like the Covid-19 response initiative with Sahara Group showcase the company's active community engagement, offering potential for brands aligned with social impact campaigns, CSR activities, and health-related promotions.

Financial Growth Potential With revenue estimates between 1 million and 10 million USD, there is significant scope for expansion through targeted advertising, sponsored content, or strategic partnerships in Nigeria’s growing media landscape.

Similar companies to THISDAY

THISDAY Tech Stack

THISDAY uses 8 technology products and services including Taboola, Backbone.js, AWS Elastic Load Balancer, and more. Explore THISDAY's tech stack below.

  • Taboola
    Advertising
  • Backbone.js
    Javascript Frameworks
  • AWS Elastic Load Balancer
    Load Balancers
  • Cloudflare Bot Management
    Security
  • reCAPTCHA
    Security
  • Google Tag Manager
    Tag Management
  • Nginx
    Web Servers
  • AddThis
    Widgets

THISDAY's Email Address Formats

THISDAY uses at least 1 format(s):
THISDAY Email FormatsExamplePercentage
First.Last@thisdaylive.comJohn.Doe@thisdaylive.com
50%
First.Last@thisdaylive.comJohn.Doe@thisdaylive.com
50%

Frequently Asked Questions

What is THISDAY's official website and social media links?

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THISDAY's official website is thisdaylive.com and has social profiles on LinkedIn.

What is THISDAY's NAICS code?

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THISDAY's NAICS code is 51111 - Newspaper Publishers.

How many employees does THISDAY have currently?

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As of February 2026, THISDAY has approximately 272 employees across 5 continents, including AfricaNorth AmericaEurope. Key team members include Head Electrical Services: F. A.Managing Director/Chief Operating Officer: E. B.Owner: C. C.. Explore THISDAY's employee directory with LeadIQ.

What industry does THISDAY belong to?

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THISDAY operates in the Newspaper Publishing industry.

What technology does THISDAY use?

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THISDAY's tech stack includes TaboolaBackbone.jsAWS Elastic Load BalancerCloudflare Bot ManagementreCAPTCHAGoogle Tag ManagerNginxAddThis.

What is THISDAY's email format?

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THISDAY's email format typically follows the pattern of First.Last@thisdaylive.com. Find more THISDAY email formats with LeadIQ.

When was THISDAY founded?

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THISDAY was founded in 1995.

THISDAY

Newspaper Publishing201-500 Employees

THISDAY is published by Leaders and Company Limited. It hit newsstands on January 22, 1995 and quickly carved out a niche for itself in business and political reporting and for breaking big news stories. It soon became Nigeria's newspaper of record.
Today, THISDAY remains the preferred newspaper among the business, political and diplomatic elite, and is easily the most recognisable and influential national media brand globally. It is also the corporate and political advertiser’s first choice. 
THISDAY breaks the news first: from the story of the first arrests over the 1995 coup which lead to the imprisonment of Olusegun Obasanjo and the late Shehu Musa Yar’Adua; the death of Nigeria’s first president, Dr Nnamdi Azikiwe, which all other media missed; to the newspaper’s exclusive on the recovery of the Abacha billions and several more, day after day. In line with its avowed commitment to democracy, THISDAY was at the forefront of the battle against dictatorial military rule for which its reporters were invariably detained and harassed. The Chairman and Editor-in-Chief was detained in 1997 at the Department of Military Intelligence (DMI) for seven days under Abacha. The Chairman later went into self-exile.

For many Nigerians, if the news is not in THISDAY, then it is not credible.

Most recently, THISDAY launched ARISE, the global style and culture magazine.

Section iconCompany Overview

NAICS Code
51111 - Newspaper Publishers
Founded
1995
Employees
201-500

Section iconFunding & Financials

  • $1M$10M

    THISDAY's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    THISDAY's revenue is estimated to be in the range of $1M$10M

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